ArangoDB

Senior Manager, Demand Generation

ArangoDB

full-time

Posted on:

Location Type: Remote

Location: CaliforniaUnited States

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About the role

  • Define quarterly and annual demand goals with Sales leadership
  • Track ROI, analyze campaign performance, and deliver actionable recommendations for optimization
  • Lead strategy for all digital content: Webinars, Replay Programs, Podcasts, and evaluation of Twitch/Office Hours
  • Manage website content posting (News Releases/Blogs), ensuring SEO/GEO optimization
  • Manage events: conferences, AI-focused events, Executive Dinners, Roundtables, and Direct Mail campaigns
  • Drive Outbound Strategy by developing campaign-building assets
  • Create comprehensive Campaign Briefs and follow-up assets for Sales alignment and maximum lead conversion
  • Coordinate News Releases via Business Wire
  • Research and partner with AI influencers and publications to boost awareness
  • Develop and manage content strategy across LinkedIn (including employee advocacy), X, Instagram, and YouTube
  • Plan and execute the Customer Summit to drive expansion deals
  • Co-manage HubSpot with Director of Growth Marketing
  • Own Inbound Lead Management, Sales Alignment, forms, and campaign tracking

Requirements

  • 5-8+ years of progressive experience in Demand Generation at high-growth B2B SaaS companies
  • Proven expertise in managing multi-channel campaigns (paid, social, events, content)
  • Deep proficiency in HubSpot
  • Proficient with Salesforce, ABM strategies, and AI forward
  • Strong analytical skills with a history of using data to track performance and optimize budget allocation
  • Excellent written and verbal communication skills in English.
Benefits
  • Flexible work arrangements
  • Professional development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationcampaign performance analysisSEO optimizationcontent strategymulti-channel campaignsdata analysisbudget allocationlead conversioninbound lead managementoutbound strategy
Soft Skills
analytical skillscommunication skillsleadershipcollaborationstrategic thinkingcreativityproblem-solvingproject managementadaptabilityinfluencer engagement