Lead and manage business, Regional Chain/Indy Budget, promotions, distribution, innovation, sales, and pricing initiatives to sell our Non-Alcohol brands at independent and regional chain accounts in order to gain growth in a competitive segment
Work closely with wholesaler and local field sales personnel to align with ABI big bets, increase Non-Alcohol brands visibility including activation and local sponsorships
Implement, manage, track execution, and evaluate results of pricing, distribution and space initiatives
Utilize a proven track record of multi-state account management while developing Wholesaler plans and budgets, prepare and present business reviews, and communicate activities effectively both internally and externally, working in close coordination with Non-Alcoholic Key Account Managers, Beyond Beer Managers and other field team members
Build and cultivate effective relationships with regional chains relevant to the respective territory and cater to each account to improve market share and growth for all parties
Build replicable content for field team (CD, CM, BBM) to leverage as part of WPPM process with Wholesaler partners
Act as Ultimate Regional Owner, managing Ad Hoc, Trade Marketing, and Logistical initiatives
Review strategies to increase profitability and sales for products with IRI, sales data and program execution recaps
Requirements
Basic knowledge of retail initiatives (particularly Category Management and information-based selling)
Advanced proficiency in Excel and PowerPoint
High level of expertise in analyzing information and making information-based recommendations
Familiarity with syndicated data, software and measures is preferred
Effective Communications/Presenting, follow-up, administrative and organizational skills
Field and retail sales experience in the beverage industry or other consumer products industries
Ability to work and drive positive results in a fast-paced, team environment
Driven to deliver results against stretch targets with a bias for action
Understanding of A-B wholesaler network/processes a plus
Benefits
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer & Energy Drinks
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.