
Director of Marketing Science Analytics – Commercial Intelligence, Customer Engagement Team
Analytic Partners
full-time
Posted on:
Location Type: Hybrid
Location: Charlottesville • Virginia • United States
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Job Level
About the role
- Responsible for leading and cultivating Customer engagements and building and managing a team of consultants and analysts in the delivery of our solutions to major advertisers
- The Director plays a prominent role as a customer and team lead with hands-on involvement in project management, business interpretation and application, Customer communication, insights/results delivery and ultimately the adoption of technology and the analytics program within the Customer organization
- Directors are also expected to share new and innovative ideas, lead/participate in global corporate initiatives
- Strategically manage a portfolio of accounts and provide thought leadership to delight the Customer
- Understanding Customer business objectives and provide actionable insights and recommendations for analytic engagements including but not limited to Commercial/Marketing Mix Models, Paid Owned & Earned Media Effectiveness, Cross Media, or Multi-Touch Attribution, Test-and-Learn or Experimental Design, Pricing Strategy, Customer Segmentation Analyses and Marketing Investment Optimization
- Provide hands-on Team leadership to ensure timely and effective Customer deliverables
- Drive objectives by communicating and managing expectations; planning, monitoring, evaluating, and reviewing progress; anticipating and diplomatically resolving potential issues with internal and Customer partners
- Drive efficient and effective Customer delivery, with an eye on account profitability
- Lead the team to develop and deliver insightful presentations that demonstrate tangible value and Customer impact
- Manage towards revenue and profitability goals
- Collaborate with CET partners and Finance to keep financial systems up to date
- Partner with other CET Directors and VPs across regional offices to ensure sufficient and balanced resourcing
- Train and coach new & existing team members, guiding career growth and leading performance management discussions
- Lead and/or contribute significantly to internal corporate initiatives to drive a culture of agility and organizational efficiency for scalability
- Contribute to the company’s overall growth by supporting and collaborating with the business development function to drive new customer acquisition and lead generation activities
- Lead by example; Communicate, embody, and advocate for Analytic Partners vision and values.
Requirements
- Bachelor’s degree or above (ideal areas of study/related study include: Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing)
- 10+ years of experience with marketing mix modeling, digital media analysis, business focused analytics, advertising effectiveness analysis or other related statistical modeling experience
- Proficient working knowledge of Microsoft PowerPoint and Excel
- Highly analytical with strong problem-solving skills and attention to detail
- Strong Project Management skills with the ability to organize and prioritize schedules
- Strong customer management skills to handle tricky situations diplomatically and manage customer expectations
- Experience leading and working with a team developing and delivering presentations with insights that deliver value to customers
- Proven success with customer delivery of advanced analytics programs such as marketing mix modeling and unified measurement
- The ability to occasionally travel domestically and/or internationally
- Excellent verbal and written communication skills
Benefits
- Our differentiator is – Our People! We hire the brightest talent and develop them into leaders. We foster a culture of PEOPLE, PASSION and GROWTH.
- People: We value our people, customers, and partners
- Passion: We love what we do
- Growth: Unlimited growth means unlimited potential
- We will not only work to recruit a diverse workforce, but also maximize the full potential of all of our people.
- Analytic Partners participates in the E-Verify program in certain locations, as required by law.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing mix modelingdigital media analysisbusiness analyticsadvertising effectiveness analysisstatistical modelingadvanced analytics programscustomer segmentation analysespricing strategyexperimental designdata analysis
Soft Skills
problem-solvingattention to detailproject managementcustomer managementteam leadershipcommunicationcollaborationorganizational skillsagilityperformance management