Amplemarket

Growth Lead

Amplemarket

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

About the role

  • Work hands-on to implement, test, and scale marketing initiatives.
  • Own and execute our digital marketing strategy, ensuring alignment with business goals.
  • Launch and manage multi-channel paid campaigns (Google Ads, LinkedIn, Facebook, etc.) to drive pipeline growth.
  • Optimize website performance, SEO, and conversion funnels to improve lead quality.
  • Identify and test new acquisition channels for customer reach.
  • Develop and execute demand generation strategies, including ABM, email campaigns, and lead nurturing.
  • Track key metrics (CAC, LTV, ROAS, conversion rates) to optimize performance.
  • Plan and execute online and offline events (webinars, conferences, meetups) to boost engagement and lead generation.
  • Build and manage a strong community strategy, fostering relationships with customers and industry influencers.
  • Develop customer advocacy programs, leveraging testimonials and case studies.
  • Develop marketing collaterals (decks, case studies, landing pages) to support Sales.
  • Conduct competitive analysis and refine product messaging.
  • Align closely with Sales and Product teams on go-to-market strategies.

Requirements

  • 5+ years of experience in Marketing or Growth, ideally in B2B SaaS, with a strong operational track record.
  • Proven ability to launch and manage performance marketing campaigns across various channels.
  • Strong understanding of demand generation, paid acquisition, and conversion optimization.
  • Analytical and comfortable working with KPIs such as CAC, LTV, ROAS, etc.
  • Comfortable being hands-on and owning execution end-to-end.
  • Excellent communication and collaboration skills.
  • Comfortable in a fast-paced, high-growth environment.
  • Experience with marketing automation tools and CRM platforms.
  • Fluency in English is required.
Benefits
  • Nice work environment
  • Competitive Salary
  • Health Insurance
  • Stock Options
  • Annual Company Trip in a secret location
  • and more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingSEOconversion optimizationdemand generationperformance marketingcustomer acquisitionemail campaignslead nurturingcompetitive analysisgo-to-market strategies
Soft Skills
communicationcollaborationanalyticalexecutionrelationship buildingadaptabilitystrategic thinkingcommunity managementproblem-solvingcreativity