ampfy

Analyst

• Support the execution of brand initiatives and communication campaigns
• Organize and track project schedules (PMO)
• Assist in adapting global campaigns to the local context
• Interface with agencies to monitor deliverables and make adjustments
• Ensure alignment among involved areas (Marketing, Communications, etc.)
• Support the review and approval of creative assets and content
• Monitor campaign results and consolidate data/reports
• Contribute to process improvements and the organization of incoming requests

Brand Analyst

Customer Success Manager

• Lead the design of data-driven CRM strategies based on data, consumer behavior and business objectives, from diagnosis through execution and measurement.
• Map end-to-end customer journeys (B2B and B2C) and create multichannel communication flows (email, SMS, push, WhatsApp, etc.) aligned with retention, loyalty and LTV goals.
• Define strategic KPIs, monitor performance and propose continuous testing to optimize results.
• Act as a bridge between Data, Marketing, Customer Service and Innovation, ensuring the CRM strategy is integrated across all business areas.
• Conduct workshops and strategic presentations for clients and internal stakeholders, with clear storytelling, relevant data and a long-term vision.
• Anticipate Martech and CRM trends, bringing practical innovation to projects.
• Mentor and elevate the team, disseminating best practices, frameworks and a results-oriented culture.

Brand Analyst

Senior CRM Strategic Planning Analyst