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Mid-level Salesforce Marketing Cloud Analyst
ampfySalesforce Marketing Cloud Analyst responsible for automating complex commercial processes, creating reports, and enhancing customer experience. Position is hybrid based in São Paulo, Brazil.
Tech Stack
Tools & technologiesCloudSQL
About the role
Key responsibilities & impact- Add business value by automating complex commercial processes and creating reports and dashboards
- Design, implement, and monitor journeys with data updates and interaction flows
- Provide technical support to the business and customer service teams
- Configure, perform technical implementations, and provide ongoing support for Salesforce Marketing Cloud (SFMC)
- Define architecture and usage strategies for the platform
- Conduct Salesforce Marketing Cloud training
- Work with Salesforce Marketing Cloud APIs
- Identify and implement opportunities for improvement, including automation of data communications for analysis
- Work in a squad using agile methodology to develop new solutions
- Create automations and perform file manipulations for data integrations
- Prepare and approve briefings; create new content, campaigns, and projects
- Ensure the application of strategy and execution of cross-functional initiatives with a focus on results and targets
Requirements
What you’ll need- Bachelor's degree in Marketing, Advertising, Information Systems, Computer Science, Engineering, or a related field
- Experience with Salesforce Marketing Cloud and integrations with Sales Cloud and Service Cloud
- Experience planning and creating communications and marketing/CRM campaigns
- Experience analyzing campaign results
- Experience with SQL (queries) and data structures (data extensions and lists) for clustering and segmentation
- Knowledge of strategic transactional journeys/automation for the customer lifecycle
Benefits
Comp & perks- Hybrid work
- Continuous professional development
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Salesforce Marketing CloudSales CloudService CloudSQLdata structuresautomationdata integrationsreportingdashboard creationdata analysis
Soft Skills
technical supportcommunicationcollaborationproblem-solvingtrainingstrategic thinkingresults-orientedproject managementagile methodologycreativity
Certifications
Bachelor's degree in MarketingBachelor's degree in AdvertisingBachelor's degree in Information SystemsBachelor's degree in Computer ScienceBachelor's degree in Engineering