American Hotel & Lodging Association

Senior Manager, Market Development – Strategic Partnerships

American Hotel & Lodging Association

full-time

Posted on:

Location Type: Hybrid

Location: Washington • District of Columbia • Washington • United States

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Salary

💰 $85,000 - $95,000 per year

Job Level

Senior

About the role

  • Own defined growth segments with clear revenue and new member growth targets
  • Lead the full business development lifecycle including prospecting, discovery, value positioning, proposal development, negotiation, and closing partnerships
  • Identify underpenetrated portfolios and develop enterprise partnership opportunities with hospitality organizations and portfolio owners.
  • Build structured engagement strategies for management companies, ownership groups, and associations
  • Build and maintain a qualified sales pipeline sufficient to achieve revenue and enrollment targets.
  • Develop and execute partnership strategies with DMOs/CVBs that drive measurable property enrollments
  • Cultivate relationships with hospitality associations, travel buyers, and ecosystem stakeholders
  • Collaborate with the Account Management team to ensure smooth transition of newly established partnerships and alignment on portfolio expansion opportunities.
  • Maintain disciplined HubSpot CRM pipeline management, forecasting, and reporting
  • Ensure leads generated through conferences, events, partner channels, and outbound outreach are documented, assigned, and actively worked
  • Contribute to development of sales processes, partnership launch protocols, and playbooks
  • Articulate the business case for certification using data-driven frameworks including operational efficiency, RFP competitiveness, brand positioning, and asset value
  • Translate market insights into feedback that strengthens the program’s value proposition

Requirements

  • Degree in business, hospitality, or related field (or equivalent experience) preferred
  • 5+ years of recent sales, business development or partnership experience, including 2+ years of hospitality industry experience
  • Demonstrated success selling into hospitality ownership groups, management companies, or travel ecosystem partners
  • Strong commercial acumen and executive presence
  • Experience managing CRM systems (HubSpot preferred) and sales pipelines
Benefits
  • AHLA is an equal opportunity employer.
  • We encourage you to apply even if your experience is not a 100% match with the position.
  • We are looking for someone with relevant skills and experience, not a checklist that exactly matches the job description.
  • We want to help you grow and in return, you help us grow into a stronger, more inclusive organization.
  • We celebrate diversity and are committed to creating an inclusive environment for all employees.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
business developmentsales pipeline managementproposal developmentnegotiationpartnership strategiesdata-driven frameworksoperational efficiencyRFP competitivenessbrand positioningasset value
Soft Skills
leadershiprelationship buildingcollaborationcommunicationcommercial acumenexecutive presencestrategic thinkingorganizational skillsproblem-solvingadaptability