Alpha Lion

eCommerce Manager

Alpha Lion

full-time

Posted on:

Origin:  • 💃 Anywhere in Latin America

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Job Level

Mid-LevelSenior

About the role

  • Optimize landing pages to align with Meta Ads and other paid channels, improve user engagement, and boost conversion rates (CR).
  • Conduct A/B testing to identify and remove obstacles that hinder new customer acquisition and collaborate on strategies with the Head of Performance.
  • Manage and grow the SMS and email subscriber base, focusing on improving engagement, reactivating dormant users, and increasing conversions.
  • Lead continuous A/B testing to enhance store conversion rates by reducing friction across the purchase funnel.
  • Improve key site components such as popups, menus, product pages, and checkout to boost Add to Cart (ATC), Initiate Checkout (IC), and conversions.
  • Customize site messaging and design based on customer segments (gender, geography) to drive scaling and performance improvements.
  • Manage upsell funnels and post-purchase offers to increase multi-item sales and product bundling.
  • Identify cross-selling opportunities throughout the customer journey, applying promotions to maximize margins and profitability.
  • Oversee the entire marketing tech stack, ensuring tools like A/B testing platforms, email/SMS providers, and upsell solutions are optimized, up to date, and aligned with business needs.
  • Maintain vendor relationships and negotiate pricing to ensure efficient tech stack management.

Requirements

  • You thrive in fast-paced environments where data-driven decision-making and adaptability are key to success.
  • You are naturally curious and always looking for new ways to optimize processes, tools, and strategies.
  • You’re a problem-solver who can think analytically but also creatively when addressing growth challenges.
  • You enjoy working collaboratively across departments, balancing both high-level strategy and hands-on execution.
  • You take full ownership of your responsibilities, continuously pushing for better results and improvements.
  • 5+ years of experience in e-commerce management with a proven track record of driving online sales growth.
  • Strong expertise in conversion rate optimization (CRO), funnel optimization, and A/B testing methodologies.
  • Demonstrated ability to manage large-scale e-commerce platforms and increase customer lifetime value (CLV) through data-driven insights.
  • In-depth knowledge of tech stack management, including tools like Intelligems, Rebuy, Fondue, Optimonk, and email/SMS providers.
  • Proven experience in optimizing marketing strategies across paid and organic channels.
  • Strong understanding of user experience (UX), user interface (UI), and how they affect e-commerce performance.
  • Excellent leadership and communication skills, with the ability to lead cross-functional teams toward shared goals.
  • Ability to balance multiple priorities and deliver results in a high-pressure environment.
  • Ability to be scrappy and do more with less. Constantly think about new ways to solve and attack problems.