Allstate Northern Ireland

Intern, User Experience Content Design

Allstate Northern Ireland

internship

Posted on:

Location Type: Hybrid

Location: Toronto • 🇨🇦 Canada

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Job Level

Entry Level

About the role

  • Develop user-interface copy and content strategy from a digital experience perspective, with emphasis on usability, accessibility, and effectiveness.
  • Work closely with various teams, including UX designers, Product Managers, Software Engineers, and more.
  • Create compelling, frictionless content experiences that build loyalty and drive business impact.
  • Creating content strategy and UX copy for specific features or initiatives.
  • Helping to develop user tests focusing on microcopy effectiveness.
  • Running competitive analyses to identify industry terms or familiar terms related to specific projects.
  • Auditing workflows and customer communications for terminology and content patterns.
  • Experimenting with new tools and technologies (including AI).

Requirements

  • Must be currently enrolled in a full-time, degree seeking program with an expected graduation date in 2027.
  • Examples of being an excellent writer: succinct, clear, and engaging, with an interest in the intersection of language and user experience.
  • An understanding of how content, tone, and voice affect the usability of a product, app, landing page, and website.
  • Knowledge of customer journeys and experience identifying opportunities for content touch points.
  • Experience with Figma and/or other current design tools.
  • Examples of work that demonstrate integration of copy and design, copywriting, and content strategy.
  • Hands-on knowledge of qualitative or quantitative research and analysis.
Benefits
  • All internships are paid.
  • Contribute to meaningful projects.
  • Be mentored by industry leaders.
  • Participate in tech talks and other activities designed to support your personal and professional development.
  • Flexible Workplace approach, which is designed to meet the needs of our business while providing flexibility in support of office, remote and hybrid work preferences.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
content strategyUX copymicrocopy effectivenessqualitative researchquantitative researchcompetitive analysisusabilityaccessibility
Soft skills
excellent writingclear communicationengaging content creationcollaborationattention to detail