Communications Specialist
Generate Canada
Senior Marketing & Communications Specialist
Alimentiv
full-time
Posted on:
Location: 🇨🇦 Canada
Visit company websiteSalary
💰 CA$69,000 - CA$115,000 per year
Job Level
Senior
About the role
- The Senior Marketing & Communications Specialist is responsible for supporting and executing marketing and communications initiatives that enhance the organization’s visibility, brand awareness, and lead nurture/generation efforts.
- This role involves content development, campaign creation, development of digital assets, event promotion, collaboration with internal teams, partners (for co-marketing) and vendors, and reporting on marketing materials & campaigns effectiveness (with digital marketing manager).
- Overall, this role will contribute to shaping strategic marketing communication planning and ensure cohesive and compelling messaging across channels at Alimentiv.
Requirements
- Essential:
- 4-6 years' minimum of related experience in a marketing/communications role, Certificate/diploma/Bachelor's in related field
- Strong communication skills, exceptional attention to detail, and skilled at working with highly technical and scientific content
- B2B marketing experience required
- Preference given to candidates:
- Global experience in a contract research organization (CRO), working with clinical trials content
- EST-time zone preferred due to nature of work
- Marketing automation experience (Hubspot, etc.)
- Social media fluency (paid and organic campaigns) - X, Instagram, LinkedIn, etc.
- Project Management of campaigns - Monday.com, Asana, Smartsheet, or related
- Demonstrated experience in dashboarding, metrics, and analytics
- Experience providing a consultative approach to stakeholders on messaging and method of delivery
