Ajax Systems

B2B Marketing Manager, North America

Ajax Systems

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • Canada

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About the role

  • Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region.
  • Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities.
  • Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs.
  • Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals.
  • Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI.
  • Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities.
  • Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by Ajax HQ.
  • Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction.
  • Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing Ajax’s market share.
  • Collaborate closely with partner marketing, product, and sales teams to strengthen Ajax’s brand presence and drive sustainable sales growth.
  • Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives.

Requirements

  • 5+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment
  • Background in the security industry is a strong advantage
  • Proven track record in planning and executing successful product, service, or market launches, with strong cross-functional collaboration and leadership skills
  • Deep understanding of multichannel marketing strategies and the full marketing mix
  • Demonstrated success in delivering commercially impactful marketing projects
  • Proactive, open-minded, and results-driven professional with an ambitious yet easy-going approach
  • Willingness to travel across the USA
Benefits
  • Competitive compensation
  • Growth Opportunities: Joining our rapidly growing company offers excellent opportunities for personal and professional development
  • Impactful work: Joining our company means playing a critical role in shaping the future of security
  • Innovative Environment: Ajax Systems is proud to be a leader in security solutions
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingmarketing strategiesmarketing campaignsmarket analysiscampaign performance analysispartner development resourcesmarketing policies implementationcross-functional collaborationmultichannel marketing strategiesmarketing mix
Soft Skills
strategic decision-makingleadership skillscommunicationproactiveresults-drivencollaborationopen-mindedambitiouseasy-goingstakeholder coordination