Field Marketing Manager
Assembled Products Corporation
Manager, Account Based Marketing – Americas
Airwallex
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $180,000 per year
Job Level
Mid-LevelSenior
About the role
- Develop and execute targeted account-based marketing campaigns for strategic accounts
- Build account-specific engagement strategies to deepen relationships with decision-makers and influencers
- Partner with sales, product marketing, creative, and operations teams to plan, deliver, and optimize campaigns efficiently
- Transform foundational product marketing messages into fully-developed, personalized campaign assets for key accounts
- Coordinate cross-channel programs to ensure consistent messaging and seamless account experiences
- Manage an ABM campaign calendar, prioritizing initiatives across accounts, product lines, and segments
- Establish KPIs and measurement frameworks to track campaign impact
- Continuously analyze account performance and feedback from Sales to optimize campaign strategies and identify new growth opportunities
Requirements
- Bachelor’s degree or equivalent experience
- 5+ years of hands-on experience in account-based marketing
- Proven ability to plan and execute multi-touch ABM campaigns across accounts
- Strong analytical skills with experience using data to inform targeting, engagement strategies, and campaign performance optimization
- Entrepreneurial mindset, comfortable taking ownership and working hands-on in a fast-paced, high-growth environment
- Exceptional organizational skills, attention to detail, and a customer-focused approach.
Benefits
- Medical, dental, and vision insurance
- 401(k) plan
- Short-term and long-term disability insurance
- Basic life insurance
- Well-being benefits
- 20 paid days of vacation
- 12 paid days of company holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
account-based marketingmulti-touch campaignscampaign performance optimizationKPI establishmentmeasurement frameworksdata analysisengagement strategies
Soft skills
analytical skillsorganizational skillsattention to detailcustomer-focused approachentrepreneurial mindset
Certifications
Bachelor’s degree
