Airtm

Growth and Marketing Manager, Trilingual

Airtm

full-time

Posted on:

Location Type: Remote

Location: Brazil

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About the role

  • Execute regional growth strategies aligned with the overall company strategy.
  • Identify and prioritize growth opportunities specific to the Brazil market across acquisition, activation, retention, and monetization.
  • Support the implementation and scaling of high-performing growth loops.
  • Support the execution of go-to-market strategies for new features and use cases in Brazil and RoW markets.
  • Adapt global positioning, messaging, and pricing strategies to align with local user needs and market dynamics.
  • Partner with the Product team to ensure market fit and adoption (aligned with ICG).
  • Execute acquisition campaigns through various channels (including supporting Paid media and local SEO initiatives).
  • Identify and manage local Co-Marketing partnerships to drive regional growth.
  • Manage and optimize the onboarding flow and lifecycle campaigns to increase LTV (focused on 1st transaction and localized retention strategies).
  • Collaborate with data analytics to track acquisition and 1st transaction metrics to continually improve strategy.
  • Manage local customer feedback loops and synthesize findings for the central team.
  • Conduct ongoing competitive analysis focused on the Brazil and RoW markets.
  • Synthesize local user insights to inform regional adjustments to product, pricing, and marketing strategies.
  • Assist in identifying new market/ICG opportunities.
  • Contribute to weekly performance reviews and presentations on regional growth.
  • Implement and run local experimentation frameworks to validate regional growth hypotheses.
  • Conduct constant data analysis to identify regional growth opportunities.
  • Work closely with the central Growth, Product, and Marketing teams.
  • Support cross-functional initiatives to drive regional success.

Requirements

  • 5+ years of Growth / Product Marketing experience, ideally in fintech or payments.
  • Proven experience owning the full funnel: acquisition, activation, retention, monetization.
  • Strong experimentation mindset: hypothesis, test, learn, iterate.
  • Comfortable managing multiple countries in parallel.
  • Fluent in Portuguese, English and Spanish.
Benefits
  • (Not provided in the job description)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth strategiesacquisitionactivationretentionmonetizationdata analysislocal SEOexperimentation frameworkscompetitive analysiscustomer feedback
Soft Skills
collaborationcommunicationadaptabilitystrategic thinkingproblem-solvinganalytical mindsetmultilingualpresentation skillsproject managementcross-functional teamwork