Airtm

Data Scientist

• Collaborate with product and business teams to define analytical questions, success metrics, and KPIs.
• Build and maintain analytics foundation using SQL and dbt, enabling reliable reporting and self-serve analytics.
• Design, build, and maintain Tableau dashboards that bring metrics to life and support day-to-day decision-making.
• Perform A/B testing and experimentation, including experiment design, statistical inference, significance testing, and result interpretation.
• Perform ad-hoc, exploratory, and statistical analyses to uncover insights and validate hypotheses.
• Communicate findings clearly to both technical and non-technical stakeholders, translating data into actionable recommendations.
• Partner with stakeholders to iterate on metrics, dashboards, and analyses as business needs evolve.

Growth Marketing

• Execute regional growth strategies aligned with the overall company strategy.
• Identify and prioritize growth opportunities specific to the Brazil market across acquisition, activation, retention, and monetization.
• Support the implementation and scaling of high-performing growth loops.
• Support the execution of go-to-market strategies for new features and use cases in Brazil and RoW markets.
• Adapt global positioning, messaging, and pricing strategies to align with local user needs and market dynamics.
• Partner with the Product team to ensure market fit and adoption (aligned with ICG).
• Execute acquisition campaigns through various channels (including supporting Paid media and local SEO initiatives).
• Identify and manage local Co-Marketing partnerships to drive regional growth.
• Manage and optimize the onboarding flow and lifecycle campaigns to increase LTV (focused on 1st transaction and localized retention strategies).
• Collaborate with data analytics to track acquisition and 1st transaction metrics to continually improve strategy.
• Manage local customer feedback loops and synthesize findings for the central team.
• Conduct ongoing competitive analysis focused on the Brazil and RoW markets.
• Synthesize local user insights to inform regional adjustments to product, pricing, and marketing strategies.
• Assist in identifying new market/ICG opportunities.
• Contribute to weekly performance reviews and presentations on regional growth.
• Implement and run local experimentation frameworks to validate regional growth hypotheses.
• Conduct constant data analysis to identify regional growth opportunities.
• Work closely with the central Growth, Product, and Marketing teams.
• Support cross-functional initiatives to drive regional success.

Data Scientist

Growth and Marketing Manager, Trilingual