Airbnb

Senior MarTech Operations Manager

Airbnb

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $129,000 - $152,000 per year

Job Level

Senior

About the role

  • Develop solutions to upgrade our marketing tracking that minimize manual intervention while ensuring quality and reliability.
  • Use AI tools to streamline and automate MarTech Ops responsibilities such as tag deployment, debugging, and monitoring signal health.
  • Be hands on working in tag manager and our MMP to set up new ad vendors and QA marketing tracking.
  • Partner with marketing and data science to deploy first party audiences for ad tracking and measurement.
  • Stay up to date on global privacy frameworks and regulations (e.g., ATT, GDPR) to ensure all marketing tracking practices are compliant and uphold data integrity.

Requirements

  • 8+ years of relevant work experience, ideally in a high-growth tech startup, performance-oriented marketing organization, or agency
  • Hands-on experience with paid social and performance advertising platforms such as Meta and Google
  • Experience using AI tools to automate operational workflows
  • Experience working with tag management systems such as Google Tag Manager, CAPI solutions and mobile measurement platforms such as Singular, AppsFlyer or Adjust
  • Strong analytical skills that can adapt to new tools and capabilities
  • Understanding of how privacy frameworks and regulations (such as ATT and GDPR) impact marketing measurement and tracking
  • Proven ability to lead, influence, and collaborate across organizational boundaries with a track record of building strong relationships with cross-functional partners.
Benefits
  • Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AI toolstag management systemsGoogle Tag ManagerCAPI solutionsmobile measurement platformsSingularAppsFlyerAdjustpaid social advertisingperformance advertising
Soft Skills
analytical skillsleadershipinfluencecollaborationrelationship building