Sales

• Target key Builders, Dealers, Designers, and Outdoor Living pros across your territory.
• Develop long‑term relationships with end users, designers, architects, and contractors.
• Present cutting‑edge products: Porcelain, Tile, Stone, Quarry, Hardwood, LVP, HDPC, and more.
• Consistently deliver expected sales volume and margin performance in line with company targets and growth objectives.
• Lead polished, engaging product presentations that create demand.
• Plan and execute marketing events and campaigns to strengthen brand visibility.
• Prepare pricing proposals and manage bids effectively.
• Maintain accurate CRM records, forecasts, and customer profiles.
• Collaborate with internal teams to ensure seamless project execution.
• Visit job sites, support decision‑making, and refresh design libraries with new samples.

Residential Sales Specialist

Manager

• Leads and manages relationships with Strategic and National Builders
• Owns and manages all Request for Proposals (RFPs) from Builders
• Grow the builder business and increase/maintain market share profitably by creating customer value and competitive advantages.
• Communicate new Builder product introductions and perform line reviews.
• Manage pricing, marketing programs, promotions, and initiatives
• Achieve regional Builder goals in sales volume, mix, new products, and pricing
• Influence people who make buying/selling decisions and have a positive influence on others’ behavior
• Develop productive relationships with key distributor, contractor, and AHF personnel
• Communicate and effectively track all new business development opportunities and initiatives through CRM
• Works with customers to comply with AHF specifications.
• Manage and reduce claim’s expense
• Works on developing, implementing, and managing Regional Builder Rebate programs coordinated with Distribution
• Implement model home programs & co-op fund strategy to attract customers while maximizing ACP economic opportunity
• Support pricing and other profit building initiatives
• Participate with sales management team in development of sales strategies for strategic accounts.
• Identify target accounts and opportunities within the framework of the organization-wide strategy
• Analyze competitive activities and recommend response or action as needed.
• Strong link with Marketing in seeking new products and business opportunities

Regional Builder Manager

• Collaborate with the outside sales team to develop and execute targeted sales strategies
• Partner with inside design teams to understand client project needs and offer tailored recommendations
• Cultivate and maintain strong relationships with key builders, renovation companies, contractors, and designers
• Engage with high-end consumers, offering expert consultation and guidance on premium wood flooring selection
• Identify and pursue new business opportunities through various channels
• Conduct thorough market research to stay abreast of market trends
• Partner with Product Management team to introduce new concepts
• Develop and deliver compelling presentations and training sessions
• Provide ongoing support and expertise to the sales team
• Ensure smooth project execution by working in conjunction with the installation team

Residential Sales Specialist

Regional Builder Manager

Regional Sales Manager – Wood