Marketing Manager – Campaigns and Planning
embelly
Flash
Field Marketing Manager – German Speaking
Agicap
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • 🇩🇪 Germany
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Plan and manage marketing campaigns to drive lead generation in the DACH market
- Utilise a mix of marketing channels to build awareness and progress prospects through the funnel
- Collaborate with headquarters to execute localised performance marketing campaigns and strategically place content in diverse media
- Optimise new and existing partnerships with the Partnerships team
- Manage field and regional events, both virtual and in-person, including logistics and speaker coordination
- Communicate plans and details across teams to build strong relationships and alignment
- Analyse KPIs and insights to target prospects effectively and optimize campaign performance
- Stay informed on industry trends to target messaging effectively
- Refine activities to maximise ROI and focus on demo and MRR (monthly recurring revenue) generation
- Collaborate with sales teams to ensure effective enablement and follow-up
- Cultivate the AGICAP brand as a leading authority in cash flow management software in the DACH market
- Independently manage projects, including customer video testimonials, from requirements gathering to completion
Requirements
- Fluency in German, with strong business proficiency, English required as well
- 3-5 years of experience in a rapidly evolving environment, preferably within the B2B SaaS sector, with a focus on mid-market companies
- A highly sales-oriented mindset
- Exceptional project management abilities coupled with excellent communication skills.
- Ambitious, goal-driven, and hands-on approach to tasks
- Proven ability to work both independently and in a structured manner, effectively managing multiple tasks simultaneously
- Enthusiastic team player dedicated to achieving collective success
- Experience of working with complex teams and across multiple geographies and cultures
Benefits
- Health insurance
- Professional development opportunities
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
lead generationperformance marketingcampaign optimizationKPI analysisROI maximizationproject managementcustomer video testimonialsB2B SaaSmid-market focus
Soft skills
communication skillssales-oriented mindsetgoal-drivenhands-on approachindependent workstructured task managementteam playerrelationship buildingcollaboration
