Mid-level Social Media Specialist
Agência Arpejo
full-time
Posted on:
Location Type: Hybrid
Location: São Luís • Brasil
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About the role
- You will be responsible for planning, configuring, and managing the social media channels for a major client in the energy sector.
Requirements
- Create periodic editorial calendars;
- Perform competitor analysis to gather insights for our profile;
- Experience managing social media platforms (Facebook, Instagram, LinkedIn, TikTok, X, and YouTube);
- Experience with tools such as Meta Business Suite, mLabs, Reportei, or similar;
- Strong writing skills and ease creating posts and captions;
- Attentive to trends, memes, and viral formats, able to generate timely and creative ideas;
- Strong analytical skills and ease with collecting digital data;
- Experience developing strategic improvement plans based on data;
- Proficient in Microsoft Office and basic knowledge of Excel;
- Comfortable with social media planning (benchmarking, tone of voice, personas, content pillars, etc.);
- Build monthly editorial calendars for content;
- Knowledge of influencer campaign management.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
social media managementcompetitor analysiseditorial calendar creationdata analysisstrategic planninginfluencer campaign managementcontent creationMicrosoft OfficeExcel
Soft Skills
strong writing skillscreativitytrend awarenessanalytical skillsattention to detail