Af

User Acquisition Manager

Af

full-time

Posted on:

Location Type: Remote

Location: Ukraine

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Job Level

Junior

About the role

  • Launch, run, and optimize performance marketing campaigns on Meta, TikTok
  • Monitor daily performance and optimize campaigns based on target business metrics
  • Collaborate closely with the creative team: brief creative producers, analyze what works, and iterate on creative production
  • Generate, prioritize, and systematically test new hypotheses (audiences, creatives, formats)
  • Develop automation and auto-rules for efficient campaign acquisition
  • Analyze competitors, track TikTok trends, and translate them into actionable ad strategies

Requirements

  • 1-2+ years of experience in performance marketing
  • Deep understanding of core performance metrics: CPI, CPA, ROAS, LTV, CTR, CPM, RT
  • Strong analytical mindset: feeling comfortable working with numbers, identifying trends, and making fast, data-driven decisions
  • High proactivity and independence: you don’t wait for tasks, but suggest ideas, ask questions, and take ownership of results
  • Excellent attention to detail (double-checking links, budgets, naming conventions, and targeting)
  • English level B1+ (Intermediate or higher)
  • Will be an advantage: Experience managing large monthly ad budgets (250k+/month)
  • Experience working in product IT companies, mobile apps, or subscription-based businesses
Benefits
  • Meaningful and useful products created to serve a specific purpose rather than make money for shareholders
  • Involvement in the development of Ukrainian products that compete with the world's best market players
  • The opportunity to implement your ideas rather than being a cog in the system
  • Well-established processes and great opportunities to grow within the company
  • Great benefits package and fair compensation
  • Be around like-minded people who work on results
  • Direct contact with Snapchat, Meta, Google, Apple, and access to their best practices
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingCPICPAROASLTVCTRCPMRTdata analysiscampaign optimization
Soft Skills
analytical mindsetproactivityindependenceattention to detailownershipcommunicationcollaborationcreativityproblem-solvingadaptability