
Content Strategist – Social Media, Email Marketing
Adoreal
contract
Posted on:
Location Type: Remote
Location: Argentina
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About the role
- Execute a cohesive content strategy across Instagram, Facebook, and TikTok that aligns with each practice's brand voice, campaign goals, and audience insights
- Support and develop the content calendar end-to-end — planning, briefing, writing, scheduling, and optimizing across channels
- Help conceive and produce engaging short-form video content and copy for TikTok and Instagram Reels, including ideation, scripting, and coordination with creative teams
- Plan and execute email marketing campaigns — from segmentation and copywriting to A/B testing and performance analysis
- Monitor channel performance using platform analytics and email KPIs; translate data into actionable insights and continuous improvements
- Stay ahead of platform algorithm changes, content trends, and best practices across social and email
- Partner with cross-functional teams to ensure content supports broader marketing and product initiatives
Requirements
- 3–5 years of experience in content strategy, social media marketing, or a related role — ideally within a SaaS or health-focused brand, in both a B2B and B2C capacity
- Demonstrated expertise managing brand presence on Instagram, Facebook, and TikTok, with a portfolio to show for it
- Hands-on experience planning and executing email campaigns, including familiarity with common platforms
- Strong copywriting skills with an ability to adapt tone and style across platforms and audiences
- Analytical mindset — you're comfortable pulling reports, identifying trends, and making data-driven decisions
- Experience with short-form video content creation and an eye for what performs on TikTok and Reels
- Highly organized self-starter who can manage multiple projects in a fast-paced, evolving environment
- Passion for healthcare, wellness, and the elective aesthetics industry is a plus
Benefits
- Paid time off (PTO) and paid holidays
- Performance-based bonuses and company equity opportunities
- Fully remote work environment with flexible schedules
- Collaborative and thriving team culture guided by Adoreal’s core values
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content strategysocial media marketingemail marketingcopywritingA/B testingperformance analysisshort-form video content creationdata analysisplatform analyticscampaign planning
Soft Skills
organizational skillsself-starterproject managementadaptabilityanalytical mindsetcollaborationcreativitycommunicationattention to detailtime management