Adobe

Director, Product Management – Firefly Hub

Adobe

full-time

Posted on:

Location Type: Office

Location: San Francisco • California • United States

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Salary

💰 $172,400 - $334,500 per year

Job Level

Lead

About the role

  • Define and own the product vision for Firefly Hub as the primary onboarding, discovery, and growth surface for Firefly.
  • Lead the Hub product roadmap by identifying high impact growth opportunities, prioritizing features, defining success metrics, and supporting end to end delivery.
  • Build onboarding experiences that help users quickly understand, try, and succeed with Firefly products and workflows.
  • Ensure Firefly Hub operates seamlessly across web, mobile, and in product experiences inside Firefly apps and Adobe desktop applications.
  • Partner closely with the Director of Growth to align Hub experiences with activation, retention, and engagement strategies.
  • Partner closely with the Director of AI Content to plan, surface, and evolve example projects, tutorials, and quick actions.
  • Manage and lead a team of AI image and video content creators, setting direction, priorities, and quality standards for Hub content.
  • Translate complex AI capabilities into simple, approachable entry points that help users take their first and next steps.
  • Drive rapid iteration through experimentation, A B testing, and data informed decision making.
  • Share product direction and results with cross functional partners and senior leaders to align on growth priorities.

Requirements

  • 10+ years of product management experience, including ownership of growth, onboarding, or discovery experiences
  • 5+ years of people management experience leading senior+ PM's
  • Deep experience in building world class onboarding experiences
  • Proven experience building products focused on activation, learning, and user adoption at scale.
  • Strong intuition for how creators learn new tools and develop confidence through guided experiences.
  • Experience leading product in a matrixed organization and influencing across engineering, design, growth, content, and go to market teams.
  • Experience managing and developing creative or content focused teams is a strong plus.
  • Strong analytical skills with experience defining and using metrics to drive product decisions.
  • A builder’s mindset, comfortable with ambiguity, fast iteration, and learning through shipping.
  • Strong communication skills and ability to align cross functional partners around clear growth goals.
  • Experience with AI powered creative tools or creative workflows is a strong plus.
  • Bachelor’s degree required.
  • Advanced degree or equivalent experience preferred.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
  • Yearly bonus potential
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product managementonboarding experiencesactivation strategiesuser adoptionA/B testingdata informed decision makingmetrics definitionAI powered creative toolscreative workflows
Soft Skills
leadershipcommunicationanalytical skillscollaborationinfluenceadaptabilityproblem solvingcreativitystrategic thinking
Certifications
Bachelor's degreeAdvanced degree