
Senior Digital Strategist – AI Adoption
Adobe
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $131,600 - $245,300 per year
Job Level
About the role
- Drive Enterprise Adoption Strategy
- Own and shape end-to-end adoption strategies for large-scale, AI-enabled transformation programs
- Apply advanced change management expertise (Prosci ADKAR) to complex organizational, cultural, and capability shifts driven by marketing tech stack
- Translate AI strategy into clear adoption roadmaps spanning operating model, governance, roles, and behaviors
- Advise on AI Operating Models
- Lead future-state operating model design for organizations adopting AI at scale
- Define decision rights, governance structures, accountability models, and cross-functional ways of working enabled
- Guide leaders through the organizational trade-offs required to move from experimentation to enterprise AI adoption
- Drive Complex Program Adoption
- Drive adoption across adoption-workstreams, multi-geography, and multi-year programs
- Anticipate and manage adoption risks across interdependent teams, platforms, and business units
- Partner with program leadership to integrate operating models and change strategy into overall program governance
- Serve as an advisor to executives across Marketing, Digital, IT, Data, Operations, and HR
- Lead executive visioning sessions focused on AI strategy, adoption readiness, and organizational implications
- Communicate complex AI and organizational concepts with clarity, confidence, and executive presence
- Measure Value & Institutionalize Change
- Define adoption and value metrics tied to AI usage, behavior change, and business outcomes
- Establish feedback loops and governance mechanisms to sustain AI adoption over time
- Ensure AI adoption is responsible, scalable, and embedded into day-to-day operations
- Develop Capability & Practice Leadership
- Mentor and develop strategists
- Help set standards for AI adoption, operating model design, and change management excellence
- Contribute thought leadership that builds Adobe’s point of view on AI adoption
Requirements
- 5-7+ years of experience in adoption, change management, operating model design, or digital transformation roles within consulting or enterprise environments
- Active Prosci ADKAR certification (or equivalent enterprise change methodology)
- Demonstrated experience leading enterprise-scale transformation programs
- Deep expertise in operating model design and organizational change
- Exceptional executive communication and storytelling skills, including executive-ready presentations
- AI agent creation skills
- Strong strategic, analytical, and systems-thinking capabilities
- Bachelor’s degree required
- Willingness to travel to client sites as needed
Benefits
- Health insurance
- 401(k) matching
- Flexible working hours
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
change managementoperating model designdigital transformationAI strategyadoption metricsAI agent creationorganizational changeprogram governancefeedback loopsvalue metrics
Soft Skills
executive communicationstorytellingstrategic thinkinganalytical skillssystems thinkingmentoringleadershipclarity in communicationconfidenceexecutive presence
Certifications
Prosci ADKAR certification