Adobe

Senior Manager – Global Marketing Analytics Strategy

Adobe

full-time

Posted on:

Location Type: Office

Location: San JoseCaliforniaUnited States

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Salary

💰 $136,100 - $263,050 per year

Job Level

Tech Stack

About the role

  • Drive the global analytics innovation roadmap
  • Manage global forecasting and target setting processes
  • Partner with advanced analytics and business intelligence teams
  • Lead and mentor a team of analysts
  • Conduct external research to identify emerging trends in B2B measurement
  • Enable marketing and inside sales organizations on reporting and new measurement capabilities

Requirements

  • 8+ years of experience in marketing analytics strategy and planning in a B2B environment
  • 4+ years of leading a B2B analytics function
  • Degree in Marketing, Statistics, Finance, Computer Science or other relevant fields
  • Domain expertise in B2B marketing strategy and measurement approaches
  • Ability to translate asks from marketing partners into technical requirements
  • Expertise in SQL, Advanced Excel, and data-driven storytelling
  • Experience with advanced marketing attribution (MTA, Media Mix Modeling)
  • Strong understanding of account-based marketing and account-based sales development
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible working hours
  • Paid time off
  • Professional development opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SQLAdvanced Exceldata-driven storytellingmarketing attributionMedia Mix ModelingB2B measurementforecastingtarget settinganalytics strategydata analysis
Soft skills
leadershipmentoringcommunicationcollaborationproblem-solvingstrategic thinkingadaptabilityresearch skillsanalytical thinkingtranslating technical requirements