Manage the development, execution, and support of digital marketing solutions for a financial services client
Serve as the primary daily client contact for delivery of digital solutions such as prequalified and prescreened card and lending product offers
Manage timelines and deliverables across internal cross-functional teams
Collaborate with marketing, risk policy, compliance, operations, analytics, and technology organizations
Gather, document, and translate complex client requirements between clients and vendors
Plan, manage, and monitor campaigns and projects, including status updates, blockers/risks, and initiative status
Offer marketing advice to channel partners and product owners
Ensure delivery of solutions within requirements, procedures, regulations, and service levels
Monitor day-to-day delivery including real-time transaction results, direct mail & email campaigns, data exports, campaign summary reports, and web lead capture
Facilitate recurring status calls with stakeholders
Research and escalate technical and platform-related issues
Build, maintain, and troubleshoot testing strategies between technology teams and vendors
Own scoping and implementation of new channel startups
Requirements
Bachelor's Degree
5+ years of relevant experience
Extremely proactive, highly organized, with proven ability to manage multiple tasks
Ability to prioritize and focus, with strict attention to detail
Thorough understanding of and/or interest in digital marketing
Sound knowledge of database structure, campaign management tools, and SharePoint
Sound knowledge of MS Office tools, specifically Word, Excel, and PowerPoint
Experience creating, enhancing, and updating standard operating procedures and complex requirements documents
Developed diplomacy skills required to guide, influence and convince others
Polished verbal, written communication and presentation skills
Preferred: Knowledge of real-time API integrations, architecture, and functionality
Preferred: Knowledge of credit bureau and consumer credit-based industry data
Preferred: Knowledge of audience management and targeted audience eligibility creation