
Digital Marketing Intern
Actian
internship
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $20 - $30 per hour
Job Level
About the role
- Support digital marketing campaigns (Strategy, Planning, Execution, Measurement, and Optimization), sit in on ideation for campaigns and strategic initiatives, and review design and copy of creative and trafficking of paid media
- Learn how to functionally use Account-Based Marketing Platforms (Demandbase, etc.), Marketing Operations Platforms (Marketo, Salesforce, etc.), and Project Management Platforms (Jira)
- Leverage generative AI tools to assist with campaign research and execution
- Assist with reporting and media analytics
- Follow-up with external partners including our creative and media agencies on deliverables
- Capstone Project: Train an AI model to identify which attributes most effectively drive lead generation across Actian’s media mix that is presented to the team upon culmination of the internship
Requirements
- Eagerness in learning more about media planning and paid media strategy
- Pursuing a degree in a related field to advertising, marketing, media, etc.
- A strong curiosity and willingness to experiment with generative AI tools to improve marketing workflows and content creation
- Excellent written and verbal communication skills with strong attention to detail
Benefits
- Intern Events— just because the internship is remote, doesn’t mean we don’t have time for fun! Regular intern events will be hosted throughout your 12-weeks with us!
- Time with Executives— Interns all get a chance to connect with our executive team through panel discussions, 1:1s, Q&A meetings, and events
- Workshops — Interns participate in workshops geared towards helping new professionals
- Opportunity to travel – we will fly you out for onsite orientation at our Austin, Texas office location!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingmedia analyticscampaign measurementcampaign optimizationlead generationAI model training
Soft Skills
curiositywillingness to experimentattention to detailwritten communicationverbal communication