Actable

Solutions Engineer

• Lead the delivery of day-to-day client engagements
• Develop and clarify client business objectives / requirements
• Understand and simplify complex data environments into easy-to-understand themes and visualizations
• Recommend 1st party data-driven marketing strategies to senior client stakeholders (Director level and above)
• Build audiences from first party data in a wide variety of tools using Boolean logic and a detailed understanding of client data
• Deploy audiences into client marketing channels such as Facebook, Google Ads, Email providers, websites, and more
• Drive ROI on our clients’ investments in marketing technologies
• Ensure clients’ business objectives are met
• Make recommendations on reporting to show progress with client 1st party data initiatives
• Produce documentation – client-facing & internal that helps Actable to scale as a business by fostering great client relationships

Solutions Consultant, MarTech

Technical Project Manager

• Understand and document project scope for both short duration projects and ongoing retained clients
• Develop & ensure follow-through upon project plans for each of Actable’s strategic accounts
• Determine and define clear deliverables, roles and responsibilities for staff members
• Ensure timely delivery of promised action items and client deliverables
• Facilitate internal and external communication