As an Acosta Food Lion Business Manager, you will play a pivotal role in driving our company's success by achieving key business objectives and fostering strong relationships with our customers.
Responsible for the management of the assigned customer business in a defined marketing area.
Primary responsibility includes increasing sales and market share of the brands represented, while earning a profit for our manufacturers and Acosta.
Achieve Sales Goals: Deliver principals’ volume, share, and sales fundamental goals (merchandising, assortment, pricing, and shelving) at the lowest possible cost while maximizing company revenue through brokerage, commissions, bonuses, and contest earnings.
Strategic Communication: Communicate principals’ priorities to Retail Sales Managers, Sales Technology Managers (IT), Marketing Managers, Business Managers, and the retail selling organization to ensure in-store presence and business objectives are met.
Leadership and Reporting: Report directly to the General Manager or Team Leader, managing and participating in the development, design, and presentation of Acosta introduction to new principals.
Relationship Building: Develop and maintain strong relationships with principals and customers, proactively communicating with key principals to foster collaboration and success.
Team Collaboration: Coordinate ongoing communication between General Managers and key principals and collaborate with Retail Sales Managers on major retail initiatives.
Market Insight: Coordinate principals’ market visits and key account calls, utilizing knowledge of customer, market, and principal to sell principals’ programs and initiatives.
Feedback and Improvement: Provide feedback on the effectiveness of principals’ strategies, selling programs, and initiatives and offer suggestions to improve the business.
Information Management: Maintain current account distribution information, review market pricing reports for accuracy and competitive activity, and collect and report competitive activity.
Compliance and Financial Management: Ensure client procedures and policies are followed, manage promotional plans and fund balances, and monitor financial deductions.
Perform other duties as assigned to support the overall success of the business.
Requirements
Bachelor's Degree or equivalent work experience.
A proven track-record in sales; preferably with a food broker or national company.
Strong interpersonal, organizational, presentation, negotiation, and sales skills.
Ability to analyze sales and marketing information needed to make effective sales presentations.
Proficient in a variety of software packages used to support the sales function.