Aceable

Marketing

• Serve as a senior strategic partner to the VP, Marketing, advancing high-priority initiatives and increasing execution velocity across the organization
• Apply AI tools and workflow automation to increase leverage, reduce manual work, and accelerate execution across the org
• Own high-impact marketing initiatives end-to-end — scoping ambiguous problems, defining success metrics, and driving execution through measurable business outcomes
• Identify root causes behind performance gaps across funnel, verticals, and channels, and design solutions that accelerate revenue growth
• Act as connective tissue across Marketing, Product, Sales, and Engineering to ensure initiatives are integrated, aligned, and moving with urgency
• Remove cross-functional bottlenecks and increase clarity around ownership and accountability
• Translate complex data, research, and market signals into clear recommendations that drive executive decisions
• Develop deep fluency in our business model, performance metrics, and marketing systems to inform prioritization and tradeoffs and serve as an institutional knowledge anchor
• Strengthen performance visibility and operational rigor across marketing
• Communicate clearly and confidently with executive stakeholders, translating marketing activity into business impact

Marketing Strategic Initiatives Lead