22squared

Account Manager

• Ensure that the agency’s work reflects integrated expertise and is executed to the highest quality
• Ensure all project initiatives are strategically aligned to brand goals
• Elevate issues and opportunities to the Group Business Director
• Proactively manage all internal and client relationships
• Collaborate with the agency team to develop and deliver effective presentations
• Evaluate creative based on strategy and client needs
• Maintain a thorough understanding of all client-related activities
• Responsible for workflow across all campaigns and projects
• Lead meetings by setting expectations for key deliverables
• Partner with Group Business Director and Senior Leadership on annual SOW

Account Supervisor

Manager

• In partnership with media team leadership, aid in the development of overall client strategy as it relates to digital investment media - programmatic, as well as data and audience strategy
• Develop and manage audience and media testing roadmaps across programmatic
• Provide strategic guidance to the overall media team as well as digital buyers on all digital investment media in order to ensure flawless activation strategies
• Develop and conduct media partner RFPs and partner evaluation scorecards for programmatic vendors
• Develop client POVs on strategies and approaches to the ongoing changing landscape of digital media
• Assist AMD and other Media Leadership on leading client strategy and managing the activation team
• Creates a positive working environment and fosters an overall team approach
• Maintain an in-depth knowledge of client business, from both current and historical perspectives
• Maintain end to end management of programmatic campaigns and strategy
• Lead the team with in platform optimizations and day-to-day campaign management
• Works collaboratively across departments (strategy, comms planning, analytics, etc.) to develop the strategic design for innovative media plans
• Fosters strong agency-vendor relations to develop comprehensive media plans that successfully accomplish client goals
• Maintains overall control of work-flow and assigned team responsibilities within the group -- oversees the progress of all projects
• Provides strategic analysis of plans to determine impact and overall outcome of all measurable variables such as sales, guest/traffic counts, average check, lift in measurable brand attributes, awareness, advocacy, etc.

Account Supervisor

Senior Media Manager, Programmatic