20four7VA

Digital Marketing and Website Management Specialist

20four7VA

part-time

Posted on:

Location Type: Remote

Location: Anywhere in the World

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About the role

  • Update the website using the Divvy theme, ensuring all content is accurate, engaging, and visually appealing.
  • Implement SEO best practices for on-page and off-page optimization.
  • Upload new blog posts to the website, ensuring proper formatting, alignment with SEO strategies, and the inclusion of relevant images and tags.
  • Update the website with current specials and promotions.
  • Populate and manage the Mailchimp database, ensuring accurate segmentation based on audience behavior.
  • Plan, segment, and execute email marketing campaigns.
  • Create and upload posts for social media competitions.
  • Manage the selection of competition winners and oversee responses on social media platforms.
  • Provide regular reports on website analytics, email campaign performance, and social media engagement.
  • Conduct A/B testing for email campaigns and website content.

Requirements

  • Proven experience with WordPress, specifically with Divvy themes or similar.
  • Strong technical skills in website management, including familiarity with HTML, CSS, and basic JavaScript for troubleshooting and updates.
  • Deep understanding of SEO best practices, including experience with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs).
  • Proficiency in Mailchimp, including experience with setting up automated campaigns, list segmentation, and performance analysis.
  • Experience with social media management tools (e.g., Hootsuite, Buffer) and reporting metrics.
  • Familiarity with A/B testing methodologies and tools to drive optimization of digital marketing efforts.
  • Familiarity with Google Ads (navigating the interface, basic edits, and reporting). Google Ads certification is a plus but not required.
Benefits
  • Competitive rates
  • Weekly payments
  • Various open roles are available
  • Free training and upskilling
  • Constant support and guidance
  • A vibrant community always ready to support you
  • And more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
WordPressHTMLCSSJavaScriptSEOA/B testingemail marketingsocial media managementwebsite analyticscontent management
Soft Skills
communicationorganizationattention to detailcreativityanalytical thinking
Certifications
Google Ads certification