Social Media Manager

• The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries.
• This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution.
• As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients

Influencer Social Media Strategist

• Engage across social media platforms like TikTok, Instagram, Facebook
• Connect with the brand's audiences for the Latam Spanish markets
• Address customer inquiries and comments in a timely manner
• Manage and grow an online community
• Ensure a welcoming environment while moderating content

Social Media Community Manager – Moderator, LATAM Spanish

• - Draft captions for Instagram posts based on restaurant photos and provided information
• - Download videos from JIRA and post to Instagram client accounts with music and captions
• - Reach out to restaurants via templated messages to generate leads for featured posts ($600-$1,000 pricing)
• - Schedule videographer visits and book sales calls with interested restaurant owners
• - Manage communications and follow-ups with restaurant prospects
• - Book calls with restaurant owners in other cities for course market research
• - Navigate Google Sheets to track outreach lists and progress
• - Assist with administrative tasks as trust is earned (email management, scheduling, higher-level projects)

Executive Assistant, Social Media Administrator

• Manage and grow Truelogic’s and the CEO’s social media accounts.
• Develop and execute content strategies aligned with business objectives.
• Plan, create, and schedule content across different platforms.
• Adapt tone of voice based on each channel (LinkedIn, X, etc.).
• Identify opportunities on new platforms (Reddit, Twitch, etc.).
• Monitor and actively engage with the community (comments, messages, mentions).
• Foster relevant conversations within the B2B tech ecosystem.
• Manage feedback and online reputation.
• Write compelling copy aligned with brand positioning.
• Translate technical concepts into clear and engaging content for B2B audiences.
• Support the creation of visual and multimedia content (plus).
• Monitor social media metrics (engagement, growth, reach).
• Generate performance reports and propose improvements.
• Support data analysis for continuous optimization.
• Support the execution of digital strategies within HubSpot (Marketing Hub and CMS).
• Assist in managing lists, workflows, and email campaigns as needed.
• Provide support in implementing initiatives defined by the Growth Marketing team.
• Assist in building reports and dashboards (GA4, Looker Studio).

Social Media, Community Analyst

• Ghostwrite authentic, voice-matched LinkedIn content for C-Suite executives: building each leader’s personal brand and industry authority
• Develop and publish long-form content for the official Company LinkedIn page, driving brand awareness and audience engagement within a B2B context
• Build and manage a consistent content calendar aligned with company goals and go-to-market priorities
• Coordinate with department leads across the organization to identify relevant topics, internal expertise, and timely subject matter to fuel the content pipeline
• Monitor LinkedIn performance metrics and apply insights to continuously optimize content strategy and posting cadence
• Ensure brand voice consistency across all LinkedIn content, both executive and company-level
• Stay current on LinkedIn best practices, algorithm changes, and B2B content trends
• Other duties as assigned

• Engage directly with players by responding to comments on different social media platforms.
• Work closely with team members to align on Tone of Voice, FAQs and response guidelines to provide clear communication to the community.
• Provide cover as the main point of contact for Community Managers when CM Lead is on holiday or sick leave.
• Manage client interactions when the CM Lead is on holiday or sick leave.
• Foster and maintain a positive work environment – build engagement, resolve conflicts
• Create reports to analyze content performance and make recommendations based on findings.
• Assist the CM Lead in the production and delivery of performance reports to an agreed format and schedule.
• Lead the team when it comes to Paid Social Media.
• Assist the CM Lead in managing all processes and the timely delivery of Keywords’ Community Management services across multiple projects.
• Assist with training and coaching of new and existing Community and Social Media Managers.
• Develop calendars that include creative ideation and produce relevant and engaging content.
• Schedule content to be posted across social channels and write copy for content aligning to brand voice.
• Support campaign planning, audience and trend research and brand building.
• Align with the studio to understand what imagery is available and create additional assets, both static and video, when needed.

Social Media Manager – Gaming, Part-time

• Create and publish channel-specific content daily (minimum of 5 posts/day on Instagram and at least 1 post/day on LinkedIn, X, TikTok, and Facebook).
• Edit content from raw footage & finished footage, design graphics in Figma, and write copy for every format.
• Build and manage the content calendar end-to-end, ideation through publishing.
• Engage with members and affiliates in real time as the primary social voice.
• Track performance metrics and report to leadership with data-driven recommendations.
• Develop platform strategies and campaign social plans tied to US audience behavior.

Senior Social Media Manager

• Manage company's LinkedIn, Facebook, YouTube, and Instagram accounts with a primary focus on LinkedIn as the highest-priority platform for reaching accredited investors and institutional partners.
• Manage the CEO's LinkedIn and Instagram accounts, with LinkedIn as the primary platform for thought leadership and investor audience development.
• Coordinate content creation with local videographers, photographers to create into content on social platforms and track engagement.
• Post content 2-3 times per week on each platform, focusing on content that each platform reaches (personal for Instagram, business for LinkedIn) for the CEO, thought leadership in commercial real estate and business mindset
• Respond to comments, messages, and connection requests, while maintaining positive engagement across both accounts.
• Proactively research Alakai's deals, markets, and industry developments to generate original content ideas without requiring prompting from leadership. Seek out information independently rather than waiting for it to be provided.
• Develop content (posts, images, infographics) for social media platforms.
• Develop and own Nick Jones's personal brand voice and content calendar with minimal CEO input.
• After an initial onboarding period, content should sound authentically like Nick and require little to no revision before publishing.Collaborate with graphic designers or use tools to create engaging visual content.
• Schedule posts aligned with business milestones, acquisitions, and industry news.
• Ensure timely posting across all platforms.

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