SEO Marketing

• Own the end-to-end SEO strategy across all client accounts
• Develop and implement scalable frameworks across:
• - Technical SEO
• - On-page optimization
• - Content strategy
• - Authority building / link acquisition
• Ensure all strategies are aligned to business outcomes (traffic, conversions, revenue)
• Continuously identify opportunities to improve performance and efficiency
• Lead and manage a distributed SEO team, including:
• - SEO Specialists
• - Content Writers
• - Link Building resources
• Set clear KPIs and performance expectations across the team
• Conduct regular performance reviews, coaching, and development
• Identify hiring needs and support team growth as the function scales
• Establish and enforce quality standards across all SEO deliverables
• Review outputs to ensure they are client-ready and strategically sound
• Eliminate low-quality or templated work and elevate overall output quality
• Standardize processes and workflows across accounts
• Participate in key client calls and strategic discussions
• Translate SEO performance into clear business insights
• Partner with Account Managers to support retention and growth
• Act as the senior SEO voice within the organization
• Build and refine SOPs for core SEO activities
• Improve reporting frameworks and performance tracking
• Introduce tools, automation, and best practices to enhance delivery
• Ensure consistent execution across all accounts

Director of SEO

• Execute SEO initiatives for clients in the retainer phase, including Google Business Profile optimization, local listing updates, on-site content optimizations, content uploads, data pulling, and other SEO-related tasks.
• Collaborate effectively with SEO Strategists by brainstorming solutions, asking questions, seeking feedback, and learning the strategy behind the work.
• Prioritize, manage, and complete SEO-related tasks by assigned due dates while maintaining consistent progress across workloads in ClickUp.
• Maintain organization across assigned tasks, inbox management, and work-related communication, responding to internal messages within 24 business hours.
• Communicate proactively with managers and SEO Strategists if deadlines are at risk or additional prioritization support is needed.
• Coordinate and implement SEO strategies and tactics for existing Base-level clients.
• Leverage AI tools to identify strengths, weaknesses, and opportunities for Base-level clients in order to efficiently support SEO strategy development.
• Develop foundational SEO knowledge across technical SEO, content optimization, on-site SEO, off-site SEO, and Google Business Profile optimization.
• Participate in ongoing training through courses, certifications, articles, collaboration with strategists, and guidance from SEO leadership.

Junior SEO Analyst

• Execute and optimize SEO and paid media campaigns across multiple client accounts simultaneously.
• Manage workflows, lead tracking, and campaign automations inside GoHighLevel CRM.
• Conduct keyword research, competitive analysis, and technical SEO audits to drive organic growth.
• Implement and refine on-page SEO initiatives — meta optimization, internal linking, content structure.
• Set up, monitor, and optimize Google Ads and Meta Ads campaigns with a focus on ROI and lead quality.
• Manage and optimize Google Business Profile listings and Local SEO strategies for Canadian markets.
• Build and deliver clear, actionable KPI reports for internal team and client review (traffic, rankings, ROAS, CTR, conversions).
• Implement and validate tracking setups: pixels, Google Tag Manager, GA4, and conversion events.
• Collaborate with project managers, developers, and creative teams to ensure seamless campaign execution.
• Stay current on SEO algorithm updates, AI-driven search changes, and emerging AEO/GEO best practices.

SEO Marketing jobs in Latin America

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Director of SEO

Junior SEO Analyst

SEO Advertising Specialist – GoHighLevel