Director of SEO

Blacksmith Agency

Director of SEO responsible for driving strategy and performance across multiple client accounts. Leading a distributed SEO team and ensuring high-quality execution of SEO deliverables.

Posted 7/18/2026contractRemote • 💃 Anywhere in Latin AmericaLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing comprehensive SEO strategies, including Technical SEO, Content Strategy, and Link Building. Proven ability to lead and manage teams, ensuring high-quality deliverables and alignment with business outcomes.

Highest-signal resume keywords

Technical SEOContent StrategyLink Building StrategiesTeam ManagementClient Account Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SEO Strategy DevelopmentOn-Page OptimizationKeyword ResearchSearch Intent AnalysisPerformance TrackingKPI SettingQuality Standards EnforcementProcess StandardizationAutomation ImplementationAnalytical Problem-Solving

Soft Skills

Strong Verbal CommunicationStrong Written CommunicationCoaching and DevelopmentClient-Facing SkillsExecutive-Level Discussion

Industry Keywords

SEOAgency ExperienceClient RetentionPerformance ReviewsSOP Development

About the role

Key responsibilities & impact

Own the end-to-end SEO strategy across all client accounts
Develop and implement scalable frameworks across:
- Technical SEO
- On-page optimization
- Content strategy
- Authority building / link acquisition
Ensure all strategies are aligned to business outcomes (traffic, conversions, revenue)
Continuously identify opportunities to improve performance and efficiency
Lead and manage a distributed SEO team, including:
- SEO Specialists
- Content Writers
- Link Building resources
Set clear KPIs and performance expectations across the team
Conduct regular performance reviews, coaching, and development
Identify hiring needs and support team growth as the function scales
Establish and enforce quality standards across all SEO deliverables
Review outputs to ensure they are client-ready and strategically sound
Eliminate low-quality or templated work and elevate overall output quality
Standardize processes and workflows across accounts
Participate in key client calls and strategic discussions
Translate SEO performance into clear business insights
Partner with Account Managers to support retention and growth
Act as the senior SEO voice within the organization
Build and refine SOPs for core SEO activities
Improve reporting frameworks and performance tracking
Introduce tools, automation, and best practices to enhance delivery
Ensure consistent execution across all accounts

Requirements

What you’ll need

5+ years of experience in SEO
2+ years in a leadership or team management role
Proven experience managing multiple client accounts (agency experience preferred)
Strong understanding of:
- Technical SEO
- Content strategy and optimization
- Keyword research and search intent
- Link building strategies
Ability to develop and execute high-level SEO strategies
Strong analytical and problem-solving skills
Demonstrated ability to manage and develop teams (4+ people preferred)
Strong verbal and written English communication skills
Comfortable in client-facing environments and executive-level discussions
Ability to simplify complex SEO concepts into clear, actionable insights.

Benefits

Comp & perks

Professional development
Remote work options