Digital Marketing

• Du erstellst Werbeanzeigen, die nicht nur gut aussehen, sondern auch verkaufen.
• Du produzierst Performance-Creatives für Video und Static mit klarem Fokus auf Meta.
• AI nutzt du, um Research, Ideengenerierung, Copy-Varianten und Creative-Ableitungen massiv zu beschleunigen.
• Du übersetzt Performance-Daten in strukturierte Creative-Konzepte.
• Daraus entwickelst du zahlreiche Varianten, die systematisch getestet werden und den Ad Account iterativ skalieren.
• Du produzierst Performance-Videos AI-first und entwickelst Skript-Ansätze, visuelle Konzepte, Hook-Varianten.
• Mit Hilfe von AI erstellst du Visual Concepts, Headlines, Claims und Layout-Varianten für Static-Ads.

AI Creative Producer, Video & Static – E-Commerce Brands

• Verantwortung über die Performance deiner Kunden
• Werbekampagnen auf Facebook und Instagram schalten
• optimieren auf die individuellen Nordstern-Metriken der Kunden
• Hypothesen und Testprozesse zur Performance-Verbesserung entwickeln
• Ergebnisauswertung mit Kunden und Content-Teams teilen
• Ansprechpartner für betreute Marken sein
• Auswertung von Kampagnen und Erstellung von Reportings
• AdAccounts skalieren auf hohe 4 bis 5-stellige Tagesbudgets
• Künstliche Intelligenz clever einsetzen

Performance Marketer, Meta Ads – eCommerce, Online Marketing

• Identify and research new potential business opportunities for Adhoq.
• Build and manage a pipeline of advertisers, agencies, publishers, affiliates, networks, traffic partners, and other relevant commercial partners.
• Conduct outreach via email, LinkedIn, industry contacts, conferences, and other relevant channels.
• Open conversations with decision-makers and qualify commercial potential.
• Present Adhoq’s value proposition clearly and professionally.
• Set up and lead discovery calls with potential partners.
• Understand partner needs, traffic potential, offer requirements, commercial models, and performance expectations.
• Negotiate commercial terms such as CPA, CPL, revenue share, payouts, caps, payment terms, and traffic expectations.
• Identify whether a potential partner or deal is commercially viable for Adhoq.
• Coordinate with internal teams before committing to commercial terms or operational requirements.
• Move opportunities from first contact to signed agreement or qualified handover.
• Research relevant verticals, markets, competitors, traffic sources, partner types, and commercial trends.
• Identify new verticals, geos, and partnership opportunities that could support Adhoq’s growth.
• Track market changes and provide insights on partner demand, pricing, competition, and performance trends.
• Build and maintain target lists for outreach and conference preparation.
• Work closely with internal teams to assess offer potential, traffic fit, tracking needs, and operational feasibility.
• Ensure new opportunities are properly documented before onboarding or handover.
• Share relevant market feedback, partner objections, and commercial insights with management.
• Support smooth onboarding of new partners once commercial terms are agreed.
• Maintain accurate CRM records of outreach, follow-ups, calls, partner status, and commercial next steps.
• Track pipeline progress, conversion rates, active opportunities, and expected revenue potential.
• Prepare regular updates on pipeline quality, new opportunities, signed partners, blockers, and market feedback.

Business Developer – Digital Marketing

• Own the performance of Nabu Casa's digital channels — website, email, SEO, paid, and social — with clear targets for reach, conversion, and subscriber growth.
• Plan and execute digital campaigns end-to-end, from brief through creative to post-campaign analysis, aligned with product launches and commercial priorities.
• Build and improve our organic search presence through content strategy and on-site SEO, reducing reliance on paid traffic over time.
• Run email marketing for Nabu Casa Cloud subscribers — lifecycle flows, release announcements, and re-engagement — and track the metrics that matter.
• Own paid digital spend and ROI across channels; allocate and optimise the budget with rigor.
• Report on digital performance weekly and bring a clear point of view on what to prioritise next.
• Grow and engage Nabu Casa's presence in the communities where our users live — Home Assistant forums, Reddit, YouTube, and adjacent open-source and smart home spaces.
• Test new growth levers — affiliate, referral, influencer — with structured experiments and documented learnings.

Digital Marketing Manager

• Team leadership: You are the main point of contact for your online marketing team, continuously develop them and provide constructive feedback.
• Strategy development: You develop the company’s marketing strategy together with management and select marketing channels, communication concepts and target-group specific measures to match it.
• Campaign ownership: You coordinate a variety of performance marketing channels and are responsible for monitoring performance metrics, reporting and preparing analyses, e.g. Google Analytics.
• Campaign optimization: You take a leading role in optimizing these campaigns.
• Brand & performance: With your in-depth knowledge of brand and performance marketing, you drive the further development of our brand and increase reach effectively with creative ideas and data-driven approaches.
• Stakeholder management: You act as an interface to other departments and external service providers.

Digital Marketing jobs in Europe

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AI Creative Producer, Video & Static – E-Commerce Brands

Performance Marketer, Meta Ads – eCommerce, Online Marketing

Business Developer – Digital Marketing

Digital Marketing Manager

Teamlead Digital Marketing