Content Marketing Manager

• Own and drive Gainsight’s end-to-end content marketing strategy
• Build thought leadership content
• Partner closely with Growth Marketing, Customer Marketing, and Product Marketing teams
• Lead the development and execution of high-impact content programs
• Establish and maintain a distinct brand voice
• Manage and mentor a small in-house content team
• Measure and optimize content performance
• Collaborate with senior marketing leadership
• Deliver high-quality content support

Director of Content Marketing

• Play a key role in shaping the type of help, guidance, and decision support people receive at different touchpoints of their journey.
• Translate sophisticated financial topics and strategies into clear, effective digital content that our customers can understand.
• Work with marketing and product teams to craft marketing copy for product experiences and campaign landing zones.
• Integrate thought leadership and education for contextual learning across primary journeys.
• Drive content strategies that focus on business-critical objectives while ensuring the customer is at the center of everything we do.
• Help guide projects from concept to completion, using data and analytics to test, iterate, and continuously improve content.

Principal, UX Content Strategy

• Primary administration and integration within our SaaS Enterprise Content Management (Document/Workflow) Suite.
• Ensure all environments are managed and maintained to meet service level agreements.
• Implement Security measures and access controls.
• Support change control and testing processes for modifications to application systems.
• Analyze system for overall performance and give recommendations for improvements.
• Provide responsive technical assistance and document configuration to support processes.
• Develop strong working relationships with third party vendors.
• Research and recommend innovative, and where possible automated approaches for system administration tasks.
• Identify approaches that leverage our resources and provide economies of scale.
• Quick, efficient, and effective issue resolution with proactive communication to all stakeholders.
• Recommend, schedule, and perform improvements, patches, and reconfigurations.
• Develop, document, and maintain policies, procedures and associated training plans for system administration and appropriate use.
• Work with additional functional teams to ensure optimal operations and uptime of application environments.
• Proactive monitoring and maintenance of SaaS / Windows system environments.
• Provide backup administration support to other teammates.
• Provide after-hours support.

Administrator II, Enterprise Content Management

• Collaborate with cross-functional teams and external partners to deliver strategic, high-impact faculty engagement, ensuring effective integration of Lippincott and NurseTim products and services into nursing curricula
• Contribute to product updates and collaborate with the nursing education team to ensure alignment with academic needs
• Apply analytical thinking to address challenges in nursing education and promote student success
• Collaborate in a team-based environment to develop solutions, drive initiatives, and achieve strategic goals
• Stay informed on trends in nursing education and their implications for student outcomes
• Champion innovation in preparing future nurses for a rapidly evolving healthcare landscape

Clinical Content Specialist – Nursing, Integration Nurse Educator, Traditional Programs

• Partnering with Product, Design, and Research teams to shape core trading activities
• Lead a group of User Experience Writers and Content Strategists
• Craft intuitive, instructional, and conversational content
• Play a pivotal role in leading end-to-end communication strategies
• Collaborate with Product Area Leads and manage prioritization, staffing, and project coordination

Vice President, User Experience Content Strategy

• This role brings content strategy to life across digital and omnichannel campaigns that support both branded and unbranded initiatives.
• Hands-on involvement in content creation, website optimization, social media support, and cross-functional execution.
• Draft, edit, and proofread content for websites, social media, email, and campaign assets under the direction of the Sr. Manager, Content Marketing.
• Translate clinical and product information into clear, patient-friendly and action-oriented content aligned to BD brand and compliance standards.
• Manage the social content calendar, create and schedule posts, and monitor comments, questions, and community interactions for HerniaInfo social channels.
• Maintain and update content within CMS platforms (e.g., AEM) following established governance, accessibility, and editorial standards.
• Support execution of integrated campaigns by coordinating timelines, deliverables, and content needs across teams.

See all jobs on JobTailor

Director of Content Marketing

Principal, UX Content Strategy

Administrator II, Enterprise Content Management

Clinical Content Specialist – Nursing, Integration Nurse Educator, Traditional Programs

Vice President, User Experience Content Strategy

Content Marketing Associate