Zwift

Lead Product Manager – Home Screen, Onboarding

Zwift

full-time

Posted on:

Location Type: Remote

Location: Remote • California • 🇺🇸 United States

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Salary

💰 $128,000 - $204,000 per year

Job Level

Senior

Tech Stack

SQL

About the role

  • Shape Zwift’s Home Screen & Onboarding roadmap, prioritizing opportunities for new feature development.
  • Drive the platform strategy for the Home Screen, building scalable, shared systems and components that enable other teams to seamlessly surface their features and content.
  • Lead product discovery and define features, tools, and systems that elevate member experience and business outcomes.
  • Partner closely with Content and Product Marketing to define system capabilities that enhance content personalization and improve the relevance of information surfaced to each customer.
  • Translate ideas into product reality, grounding big ideas in strong hypotheses, MVPs, and measured outcomes.
  • Create clear product specs, experimentation plans, and rollout strategies for features.
  • Be the connective tissue across teams—ensuring your projects align with core company OKRs, from member retention to platform efficiency and content personalization.

Requirements

  • 4+ years of product management experience, or 7+ years of product adjacent experience.
  • Experience working within onboarding of a consumer facing product.
  • Experience coordinating with Marketing and Content Management teams to deliver personalized UI experiences.
  • Experience working in a content-driven product where scheduling and personalization experience are integral to the product’s success.
  • Experience coordinating with engineering and design teams to deliver high valued, tested features, products, and experiences to customers.
  • Fluency in using data-query tools (e.g., SQL, Amplitude, or equivalent) to analyze funnel performance and self-serve complex product insights.
  • Exceptional communication skills—you can synthesize complexity, advocate for impact, and align stakeholders.
  • Strategic thinker with the bias for action of a builder—you thrive on creating from 0→1 and pushing from 1→n.
  • Passion for fitness, gaming, or sport is a big plus; love for the Zwift mission is essential.
Benefits
  • performance bonuses
  • equity
  • full range of medical, financial, and other perks and benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product managementfeature developmentproduct discoveryMVPdata analysisfunnel performance analysiscontent personalizationUI experience designproduct specificationexperimentation planning
Soft skills
communicationstrategic thinkingstakeholder alignmentadvocacysynthesis of complexitycollaborationproject coordinationproblem-solvingcreativityleadership