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Online Marketing Manager – Performance
ZweiDigitalOnline Marketing Manager für B2B-Social-Ads-Kampagnen bei ZweiDigital, einer Social-Ads-Agentur. Konzeption, Optimierung und Projektmanagement auf LinkedIn, Google und Facebook.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and optimizing B2B campaigns across platforms like LinkedIn and Google Ads, while effectively managing client relationships and project responsibilities. Proficient in analyzing campaign performance and leveraging data-driven insights to enhance service offerings.
Highest-signal resume keywords
B2B Campaign DevelopmentLinkedIn Ads OptimizationGoogle Ads ManagementSalesforce ExperienceStrong Analytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
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Hard Skills
Social AdsCampaign Performance MonitoringData AnalysisProject ManagementProcess Optimization
Soft Skills
Professional Client CommunicationTeam SpiritMotivation
Tools & Technologies
SalesforceHubSpotWordPressGoogle AnalyticsGoogle Tag Manager
Industry Keywords
B2B MarketingCampaign StrategyPerformance OptimizationClient Relationship Management
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Develop campaigns for B2B clients in collaboration with the design team
- Optimize campaigns for maximum performance on LinkedIn, Google, and Facebook
- Develop, create, and test various B2B social ads strategies together with clients
- Help further develop the B2B division and service portfolio
- Monitor campaign performance and learn from the results
- Take overall responsibility for project management and serve as the clients’ direct point of contact
- Contribute to internal and external initiatives, such as workshops, process optimization, professional development programs, and articles and blog posts
Requirements
What you’ll need- Initial experience in social ads, with a focus on LinkedIn and Google Ads
- Initial professional experience at different companies
- Professional client communication skills
- Experience with Salesforce, HubSpot, WordPress, Google Analytics, and Google Tag Manager
- Strong analytical skills and the ability to derive appropriate measures from data
- Excellent command of German and English, with strong verbal and written communication skills
- Strong team spirit and motivation
Benefits
Comp & perks- No overtime thanks to efficient processes
- Varied responsibilities with plenty of scope for creativity and initiative
- Flat hierarchies
- Three days of remote work per week
- Permanent employment contract
- Free snacks, fresh fruit, coffee, and soft drinks
- Employer-supported savings benefits
- Company pension scheme
- Company bike program
- Public transport pass
- Meal allowance
- Access to the fitness studio in the building
- Wellpass membership
- Modern office on the Main River, close to Frankfurt Central Station