Paid Search Manager
Dandy
Senior Marketing Manager, Demand Generation
Zilliant
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Develop and manage comprehensive demand generation campaigns across multiple channels, including digital, social, and content marketing
- Ensure alignment with sales goals and company objectives
- Design, execute, and optimize email marketing campaigns that engage and convert
- Lead and enhance our BDR programs by providing strategic guidance and optimizing processes
- Implement and manage ABM campaigns, utilizing personalized content and strategies to engage high-value accounts
- Monitor and analyze campaign performance, providing actionable insights and recommendations
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- MBA Optional but valued
- 5+ years of experience in demand generation, email marketing, or a related role, preferably in the B2B SaaS industry
- Proven track record of designing and executing successful email marketing and demand generation campaigns
- Experience running and managing ABM strategies and automated outreach campaigns
- Proficiency in marketing digital tools (e.g., HubSpot, Marketo, 6Sense, Salesforce)
Benefits
- Full benefits package including medical, dental, and 401k plans with a company match
- Generous Paid Time Off (PTO) policy to ensure a solid work/life balance
- Monthly Zilliant Zen Days to rest and recharge
- Comprehensive parental leave to provide time to bond with new family members
- Volunteer Time Off (VTO) policy to give back and contribute to your local community
- Remote or Hybrid work schedule, depending on team and personal preferences
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
demand generationemail marketingABM strategiescampaign performance analysiscontent marketingdigital marketingautomated outreach campaignsstrategic guidanceprocess optimizationB2B SaaS
Soft skills
leadershipstrategic thinkingcommunicationanalytical skillscollaborationproblem-solvingcreativityadaptabilityinsight generationproject management
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessMBA
