
Email CRM Specialist
ZigZag Offshoring
full-time
Posted on:
Location Type: Hybrid
Location: Pasig City • Philippines
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About the role
- Helping to build email, push, and SMS campaigns within the marketing platform and external tools
- Coordinating the proofing & approvals process to attain stakeholder feedback
- Communicating campaign details and audience segmentation
- Applying best practices to marketing campaigns and identifying new ways to improve campaign performance
- Monitor and optimise always-on automated campaigns: regularly update creative and conduct A/B tests to maximise omni-channel performance
- Work with the product team to troubleshoot technical issues and diagnose/correct incorrect workflow triggering
- Assist with QA to ensure 100% error-free execution on campaign elements and set-up
- Supporting the Customer engagement team’s A/B testing goals and requirements
- Assist with process improvements, quality checks, logging errors, and escalating potential issues
- Report on key metrics for day-to-day marketing campaigns across email and push
- Manages email marketing calendar and coordinates additional requests for CRM team
- Collaborate with Commercial, category marketing, design teams to improve asset delivery processes
- Support weekly planning and strategy
- Additional marketing support where required
Requirements
- With at least 3 years of relevant experience
- Experience in any CRM is acceptable
- Must have experience working in an e-commerce environment
- Experience in the AU Market is preferred but not required
Benefits
- Fixed Dayshift and Weekends Off
- Hybrid Setup: 3 days onsite, 2 days work from home
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
A/B testingcampaign performance optimizationemail marketingSMS marketingpush marketingstakeholder feedback coordinationquality assuranceerror loggingprocess improvementaudience segmentation
Soft Skills
communicationcollaborationorganizationalproblem-solvingattention to detailstrategic planningcustomer engagement supportcreativityadaptabilitytime management