Ziff Davis

Campaign Manager, Branded Content, Paid Social

Ziff Davis

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $75,000 - $90,000 per year

About the role

  • Manage the end-to-end execution of sold branded content campaigns across formats and channels, including social, articles, and video
  • Write clear, engaging, and on-brand copy tailored to platform and audience
  • Manage production timelines and creative resources (designers, video producers, creators)
  • Work closely with Client Success Managers to deliver on-brand messaging and address client feedback as necessary
  • Support the planning, launch, and optimization of paid social campaigns across platforms including Meta, YouTube, and TikTok, including hands-on campaign setup and management in ad manager tools, in partnership with the Senior Director of Branded Content, who maintains final ownership of strategy and performance
  • Test and iterate on social content and ad formats to help evolve branded content offerings and bring new content solutions to clients
  • Collaborate with the social team on new sellable franchises and series
  • Collaborate with the Research team to test select content through effectiveness studies and apply learnings to future campaigns

Requirements

  • Strong working knowledge of paid social platforms, ad formats, and ad manager tools
  • Deep understanding of the social media landscape, trends, and how brands activate on social
  • Excellent writing skills with the ability to tailor copy by platform and audience
  • Strong attention to detail, project management, collaboration, and creative production skills
  • Minimum of 5 years of content production and campaign management experience, including hands-on experience with paid social
  • Experience working at a media publisher or agency preferred; parenting category experience a plus
  • Proficiency with project management tools, including Asana, is a plus
Benefits
  • Comprehensive medical, dental and vision coverage
  • Life and disability benefits
  • Flexible Spending Accounts (FSAs)
  • 401(k) with company match
  • Employee Stock Purchase Plan
  • Flexible Time Off
  • Volunteer Time Off
  • Paid holidays
  • Family building and caregiving support
  • Generous Family Care and Parental leave
  • Fitness Reimbursement
  • Access to wellness programs
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content productioncampaign managementpaid socialcopywritingad formatssocial media trendscreative production
Soft Skills
attention to detailproject managementcollaborationcommunication