Senior Paid Social Manager

Zeta Global

Senior Paid Social Manager running end-to-end campaigns for Zeta Global’s AI-powered marketing cloud. Managing Meta, TikTok, Pinterest, and Snapchat advertising for client growth and performance.

Posted 8/18/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $60,000 - $98,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing paid social campaigns across platforms like Meta, TikTok, Pinterest, and Snapchat, with a strong focus on audience targeting, KPI optimization, and data-driven insights. Possesses strong communication and quantitative skills to provide actionable recommendations and ensure campaign performance.

Highest-signal resume keywords

Meta Ads ManagerPaid Social Campaign ManagementAudience TargetingKPI OptimizationQuantitative Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Media MechanicsPixel ImplementationBid ManagementBudget ManagementCampaign Optimization

Soft Skills

Strong Written CommunicationStrong Verbal CommunicationAttention to Detail

Tools & Technologies

Zeta’s Data CloudMetaTikTokPinterestSnapchat

Industry Keywords

Paid SocialMedia ActivationCampaign GoalsActionable Insights

Tech Stack

Tools & technologies

CloudSwift

About the role

Key responsibilities & impact

Build and manage paid social campaigns in alignment with media plans
Act as the primary contact and media expert for clients representing assigned accounts
Make swift optimizations to ensure optimal pacing and performance
Provide clients with actionable insights and recommendations based on campaign goals and best practices
Leverage Zeta’s Data Cloud to identify and target additional audiences for scale
Manage end-to-end paid social ad campaigns across Meta, TikTok, Pinterest, and Snapchat
Report to a Vice President in the Media Activation division

Requirements

What you’ll need

2+ years of hands-on experience with Meta Ads Manager
Experience with TikTok, Snapchat, and other Paid Social platforms is a plus, but not required
Deep understanding of paid media mechanics, including pixel implementation, KPI optimization, audience targeting, and bid/budget management
Strong written and verbal communication skills
Strong quantitative skills with meticulous attention to detail
BA/BS degree, including quantitative coursework; exceptions will be made for experienced candidates

Benefits

Comp & perks

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity and Stock Purchase Plan
Employee Discounts
Virtual Wellness Classes
Pet Insurance