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Zeta Global

Senior Manager, Data Science & Analytics

Zeta Global

Senior Manager, Data Science & Analytics at Zeta Global. Partnering with cross-functional teams to deliver actionable insights for client customer acquisition efforts.

Posted 6/1/2026full-timeRemote • Colorado • 🇺🇸 United StatesSenior💰 $125,000 - $145,000 per yearWebsite

About the role

Key responsibilities & impact
  • Define and drive a clear analytics vision aligned to client engagement, media performance, and marketing measurement priorities.
  • Champion a data-driven culture by embedding analytics into strategic planning, campaign optimization, and decision-making processes.
  • Lead the development and execution of measurement frameworks tailored to each client’s objectives, ensuring alignment with business goals.
  • Translate data into actionable insights by identifying performance drivers, resolving anomalies, and crafting compelling narratives that demonstrate media impact.
  • Establish and maintain robust testing frameworks that are statistically valid and operationally scalable.
  • Drive confidence and alignment by delivering actionable insights rooted in analytics, business strategy, and persuasive communication.
  • Provide business feedback as a key stakeholder in the development of standardized dashboards and advanced analytics to measure the effectiveness of campaigns.
  • Leverage predictive and prescriptive analytics to identify trends, opportunities, and risks related to client behavior and retention.
  • Utilize advanced analytics to quantify marketing impact and ROI, and partner cross-functionally to diagnose and address performance irregularities.
  • Implement robust A/B and multivariate testing and experimentation protocols to optimize campaigns and maximize impact.

Requirements

What you’ll need
  • Master’s degree in Analytics, Management Science, MIS or similar quantitative disciplines.
  • 8+ years of experience in Analytics, marketing measurement, campaign optimizations, with a strong focus on email marketing.
  • Expertise in advanced analytics tools and Business Intelligence tools.
  • Proven experience designing and scaling experiments in a digital environment.
  • Exceptional analytical and problem-solving skills with the ability to translate complex data into actionable insights.
  • Excellent communication and presentation skills, with the ability to influence senior stakeholders and clients.

Benefits

Comp & perks
  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

ATS Keywords

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Hard Skills & Tools
analyticsmarketing measurementcampaign optimizationA/B testingmultivariate testingpredictive analyticsprescriptive analyticsdata analysisbusiness intelligencequantitative analysis
Soft Skills
analytical skillsproblem-solvingcommunication skillspresentation skillsinfluencing skillsstakeholder managementstrategic planningnarrative craftingcollaborationdata-driven decision making
Certifications
Master’s degree in AnalyticsMaster’s degree in Management ScienceMaster’s degree in MIS