Go-to-Market Intelligence Lead

Zeta Global

Go-to-Market Intelligence Automation Lead at Zeta Global architecting scalable solutions for intelligence delivery. Collaborating with cross-functional teams to enhance workflows utilizing AI and operational strategies.

Posted 5/11/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $130,000 - $140,000 per yearWebsite

Tech Stack

Tools & technologies

CloudTableau

About the role

Key responsibilities & impact

Own and evolve the roadmap for scalable intelligence delivery—including automation frameworks, reusable components, and insight packages used across teams and verticals.
Identify high-impact opportunities to reduce delivery time and increase quality through automation, modular frameworks, and standardized workflows.
Surface friction points, unmet needs, and whitespace opportunities—translating them into clear improvements and roadmap initiatives.
Serve as the connective tissue between GTM strategy and technical execution—translating use cases into clear business requirements, logic, and workflow designs.
Partner with Product, Analytics, and Applications teams to shape design, implementation, and deployment of scalable solutions.
Ensure alignment across teams on definitions, inputs/outputs, and success metrics—so intelligence is consistent, trusted, and easy to adopt.
Help integrate AI-enabled workflows into intelligence delivery (e.g., automated insight narration, pattern surfacing, QA assist, template-driven storytelling, and AI-agent supported workflows).
Support feedback loops to continuously improve intelligence tooling, AI-assisted workflows, and delivery experiences—balancing speed with quality and governance.
Own and refine enablement infrastructure: intake processes, templates, documentation, and knowledge hubs that support scalable execution.
Improve usability and adoption of Data Cloud tools and intelligence products through process refinement and consultative support.
Support cross-functional initiatives related to internal tooling, platform integrations, and operational consistency.
Support select pre-sales or client-facing work with automation-aligned deliverables when needed.

Requirements

What you’ll need

5–7 years in data strategy, solution development, marketing analytics, operations, or adjacent roles
Proven ability to define workflows, drive cross-functional alignment, and deliver repeatable solutions
Experience partnering with Product, Analytics, and/or Martech development teams
Advanced Excel / PowerPoint; comfortable turning data into structured narratives and frameworks
Familiarity with BI/reporting tools (e.g., Tableau) and core data logic
Strong project management, communication, and documentation skills

Benefits

Comp & perks

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data strategysolution developmentmarketing analyticsautomation frameworksmodular frameworksworkflow designAI-enabled workflowsdata logicproject managementprocess refinement

Soft Skills

cross-functional alignmentcommunicationdocumentationconsultative supportfeedback loopsusability improvementnarrative developmentstakeholder engagementproblem-solvingstrategic thinking