Paid Search Specialist

Zeta Global

Paid Search Specialist at Zeta Global responsible for campaign management and performance analysis. Collaborating with teams to ensure effective execution of paid search strategies.

Posted 5/9/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $60,000 - $80,000 per yearWebsite

About the role

Key responsibilities & impact

Partner with Search team members on paid search strategy and performance discussions.
Proactively identify areas for optimization and innovation across accounts.
Oversee end-to-end execution of paid search campaigns, including account setup, budget pacing, optimization, and reporting.
Actively manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360.
Monitor performance across search platforms and provide proactive optimizations and recommendations to ensure KPIs are met.
Translate insights into actionable next steps that drive measurable client impact.
Collaborate with internal teams to ensure campaign execution aligns with client objectives.
Manage day to day tasks and responsibilities utilizing the team’s project management platform.
Deliver clear, data-driven performance reports and insights to clients.
Recommend testing strategies, budget allocation shifts, and bid strategy adjustments based on performance trends.
Ensure accuracy, consistency, and timeliness of reporting.

Requirements

What you’ll need

2+ years of relevant paid search experience
Hands-on experience in managing monthly campaign budgets of $100k+
Meticulous attention to detail.
Experience with Google Ads and Google Ads Editor
Preferred but not required: Experience with Google Shopping, Demand Gen, and Performance Max
Experience with Microsoft Ads, SA360, and Google Analytics

Benefits

Comp & perks

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, Pet Insurance, and more!!

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

paid search strategycampaign optimizationbudget managementperformance reportingdata analysisGoogle AdsGoogle Ads EditorMicrosoft AdsSA360Google Analytics

Soft Skills

attention to detailcollaborationcommunicationproactive problem solvingdata-driven decision making