Strategic Account Director
Zeta Global
full-time
Posted on:
Location Type: Remote
Location: Remote • California, Florida, New York, Tennessee • 🇺🇸 United States
Visit company websiteSalary
💰 $120,000 - $135,000 per year
Job Level
Lead
Tech Stack
Cloud
About the role
- Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution.
- Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration.
- Develop and deliver forward-thinking strategic roadmaps that align with client goals and business outcomes.
- Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns.
- Leverage ZMP Intelligence offerings.
- Build deep client relationships, acting as a trusted advisor and advocate for their business objectives.
- Facilitate collaborative client sessions, to drive innovation and alignment.
- Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns.
- Monitor and manage roadmap deliverables, clarifying objectives, defining tasks, and ensuring timely delivery.
- Identify risks and opportunities in client strategies, proposing innovative solutions to optimize performance.
- Write and share reports that clearly and strongly explain progress, insights, and suggestions.
Requirements
- 8+ years of experience in strategic account management, marketing strategy, or related roles.
- Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation.
- Solid knowledge of cross-channel marketing, including digital, media, and traditional channels.
- Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
- Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams.
- Exemplary analytical skills, with a track record of using data to inform strategy and storytelling.
- Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders.
- An initiative-taking, problem-solving mindset and an interest for leading innovation and performance.
- Bachelor’s degree in marketing, Business, or related field (MBA preferred).
Benefits
- Unlimited PTO
- Excellent medical, dental, and vision coverage
- Employee Equity
- Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
strategic account managementmarketing strategyfirst-party datacross-channel marketingdigital mediaanalyticsdata storytellingcampaign optimizationZeta Marketing Platformaudience intelligence
Soft skills
collaborationinterpersonal skillsinfluencecommunicationpresentation skillsproblem-solvinginitiativeinnovationrelationship buildingstrategic thinking
Certifications
Bachelor’s degree in marketingBachelor’s degree in BusinessMBA