Senior Market Research Analyst

Zespri International

Senior Global Market Research Analyst driving brand and marketing decisions at Zespri through data insights. Leading analytics strategy with a focus on delivering actionable insights across global markets.

Posted 7/9/2026full-timeSingapore • 🇸🇬 SingaporeSeniorWebsite

Tech Stack

Tools & technologies

PythonSQL

About the role

Key responsibilities & impact

Play a critical role in shaping how Zespri uses data and insight to guide brand, marketing, and commercial decisions across global markets.
Lead the ongoing evolution of the Analytics Measurement Framework, ensuring it is clear, consistent, and fit for business decision making.
Coordinate analytics delivery across the analyst community, driving joined up insights across markets.
Own the full analytics lifecycle, from data ingestion and validation through to insight generation and delivery.
Design, build, and maintain Power BI dashboards aligned to business needs.
Translate global measurement frameworks and learnings into practical, scalable analytics outputs for regional and local stakeholders.

Requirements

What you’ll need

Minimum of 5–7+ years’ experience in advanced analytics, ideally within market research, marketing, or commercial environments.
Advanced Power BI expertise (data modelling, DAX, and intuitive dashboard design).
Working proficiency in Python or R, SQL, and core statistical modelling techniques (e.g. regression, clustering).
Strong analytics literacy with less emphasis on deep technical or engineering skills, and greater focus on analytical judgement and effective application of tools to solve business problems.
Clear, confident communication skills and the ability to address business questions and influence outcomes.
A collaborative, proactive mindset.
Familiarity with market research tools and methodologies (preferred); experience with AI or advanced analytics is a bonus.
Bachelor’s degree majoring in statistics, mathematics, computing, business analytics or related fields (Master’s degree is preferred).

Benefits

Comp & perks

Competitive overall remuneration package, including a Short-Term Incentive scheme opportunity.
FlexWELL flexible work ethos; WFH and the office.
Additional paid annual leave day per year (Zespri Day).
Two additional paid leave days for you to proactively support the moments that genuinely boost your mental, physical, emotional, and social wellbeing (Boost Days).
Global Life and Permanent Disability Insurance.
Group Medical Insurance benefits.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Data ModellingDAXStatistical Modelling TechniquesRegression AnalysisClustering

Soft Skills

Clear Communication SkillsCollaborative MindsetProactive Approach