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Brand Manager
Zespri InternationalNorth America Brand Manager delivering marketing plans for Zespri kiwifruit in the U.S. and Canada.
Posted 5/14/2026full-timeNewport Beach • California • 🇺🇸 United StatesMid-LevelSenior💰 $102,820 - $131,381 per yearWebsite
About the role
Key responsibilities & impact- Build and launch the U.S. and Canada annual marketing plan to deliver on Zespri’s growth strategy and objectives.
- Deliver an integrated 360 marketing program (media, PR/influencer, packaging, promotions) on time and within budget.
- Partner with Trade & Sales to win in-store and online, ensuring standout, consistent execution at every touchpoint.
- Lead agency partners, track performance, share learnings, and use insights and ROI data to continuously improve results.
Requirements
What you’ll need- Bachelor’s degree (MBA strongly preferred) and 5–7 years’ experience, including 2–3+ years in brand/product marketing within consumer products.
- Proven people leadership experience, including direct team management.
- Strong strategic thinking and insight-to-action capability, with a sound understanding of brand marketing and integrated communications.
- Confident stakeholder communication and influencing skills, with the ability to build strong cross-functional relationships.
- Strong analytical and financial capability (P&L exposure preferred), plus the agility to adapt priorities as supply volumes shift.
Benefits
Comp & perks- FlexWELL flexible work ethos; WFH & the office.
- Additional paid annual leave day per year (Zespri Day).
- Two additional paid leave days for you to proactively support the moments that genuinely boost your mental, physical, emotional, and social wellbeing (Boost Days).
- Global Life and Permanent Disability Insurance.
- Group Medical Insurance benefits.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
brand marketingintegrated communicationsmarketing program managementP&L managementdata analysisROI analysisstrategic planningconsumer products marketing
Soft Skills
people leadershipteam managementstrategic thinkingstakeholder communicationinfluencing skillscross-functional collaborationadaptability
Certifications
Bachelor's degreeMBA