Lead a variety of global digital initiatives that drive pipeline, grow brand awareness, and move prospects through the funnel
Plan and execute multi-channel digital campaigns across paid media, email, webinars, ABM, and social; align messaging with content & product marketing, sales, and buyer personas
Manage timelines, assets, and stakeholders from kickoff to reporting
Own end-to-end execution of webinars and virtual panels; Drive attendance, engagement, and alignment to campaign goals
Oversee SEM agency and paid search, display, and social campaigns; test and optimize ad copy, creatives, landing pages; manage budget allocation
Build and optimize nurture flows to convert and accelerate leads; support outbound sales sequences and lifecycle email initiatives
Manage organic and paid social; coordinate publishing with stakeholders
Own campaign tracking, reporting, and performance insights; share monthly learnings to inform future strategy and investment
Requirements
Bachelor's degree in marketing, business, or a related field
5 years of digital/campaigns marketing experience, preferably in B2B cybersecurity
Proven expertise in webinars, email campaigns, social media, and digital ads
Strong proficiency in marketing platforms like Salesforce, HubSpot, Google Ads, and analytics tools
Excellent project management and communication skills
Passion for technology, cybersecurity, and innovation