Zeno Group

Vice President, Creator Health & Wellness

Zeno Group

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $135,000 - $180,000 per year

Job Level

Lead

About the role

  • We are looking for a Vice President, Influencer to join our growing Digital Health and Wellness team. This role will sit in a fast-paced, high-energy setting within our ZDX team, focused on several Health + Wellness clients across our portfolio.
  • The ideal candidate will help drive accounts via influencer engagement and lead teams of professionals to successfully conceptualize and execute influencer/creator marketing programs.
  • Other responsibilities include building and managing client relationships, presenting concepts, and developing strategies, budget management, research and contract negotiations, as well as delivering clear POVs on digital trends.
  • While this role sits among our Digital and Creator experts, it will require work across integrated teams including health + wellness, paid amplification and analytics.
  • This role will also be responsible for staffing, resourcing and overall H&W digital team leadership.

Requirements

  • 6-8+ years of digital/social marketing experience
  • Bachelor’s degree
  • Function knowledge of paid social and optimization processes and tools, and effectively understands how paid social interacts with influencer marketing
  • An understanding of health and wellness dynamics in communication, including regulatory considerations and processes
  • Growth mindset, considering how to contribute to client and business development along with building out a team of health creator specialists
  • Master storyteller; someone that doesn’t just read the slides to a room but talks through the story
  • Organized, and attentive to detail
  • Collaborative spirit and thriving in a close team environment
  • Excellent project management skills with an eye for detail, including drafting contracts, negotiating fees, collaborating with team members to execute, and following through
  • Expert grasp of social media platforms such as Facebook, TikTok, Twitter, Instagram and YouTube
  • Organization, managing time effectively, managing multiple projects simultaneously and results-driven mentality
  • Seamlessly able to work closely with planning and creative internal teams to drive business outcomes
  • Strong client management skills with the ability to understand business needs and contribute to the development and execution of strategic plans