ZenBusiness

Director of Content Marketing

ZenBusiness

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Lead

About the role

  • Establish and scale ZenBusiness’s content marketing strategy
  • Own content strategy and narrative execution across channels
  • Build the foundation while shaping the processes, standards, and relationships needed to scale a future content team.
  • Define and scale ZenBusiness’s most critical content pillars, including data-driven storytelling and customer stories.
  • Ensure a consistent brand narrative across content touchpoints.

Requirements

  • 8–10+ years of experience in consumer or B2C marketing, content marketing, brand, or related roles, ideally within product- or platform-driven businesses; experience spanning B2B or enterprise audiences is a plus.
  • At least 3 years of experience leading teams and/or managing external resources, including freelancers and agencies.
  • Proven experience building or evolving a content function in a growing organization.
  • Strong editorial judgment and storytelling ability, with a track record of translating complex ideas into clear, compelling narratives.
  • Demonstrated comfort operating as a player-coach, balancing strategic leadership with hands-on execution when needed.
  • Experience working closely with creative, growth, and marketing operations teams to bring content strategies to life.
  • Experience guiding content across formats, including written content, marketing website and campaign content, lifecycle messaging, and narrative-driven video or scripted storytelling.
  • Demonstrated experience leveraging AI and data to inform content strategy, improve workflows, and scale content programs in modern marketing organizations.
  • Working knowledge of performance marketing, SEO, and content distribution, with the ability to use data and search insights to inform content strategy while balancing brand-building storytelling and acquisition-focused needs.
  • Strong cross-functional collaboration skills, with the ability to create clarity and alignment across teams.
  • Comfortable operating in ambiguity and adapting to evolving priorities and organizational dynamics.
Benefits
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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content marketingdata-driven storytellingeditorial judgmentSEOperformance marketingnarrative-driven videoscripted storytellingcontent distributioncontent strategymarketing operations
Soft Skills
storytelling abilitycross-functional collaborationstrategic leadershiphands-on executionadaptabilityclarity creationrelationship buildingteam leadershipoperating in ambiguityorganizational dynamics